We looked back at hundreds of sales calls about GEO and looked for the questions people are asking, the pressures they are under, and decided to write up the qu…
TL;DR: Bryan Gunawan, an intern in Seer's AI Optimization Academy, made 5 targeted changes to an existing Seer blog post and took it from under 100 impressions …
Chief AI & Innovation Officer
Alisa Scharf has with over a decade helping Seer clients and teams navigate the biggest shifts in digital marketing. She's a regular conference speaker on AI-driven search and the value of operationalizing AI within organizations.
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August 2026 Insights and Action Items 1. AI content is now roughly half the internet, and Claude just started watermarking it. What's happening: A Graphite/GPTZ…
Alisa Scharf, Seer's Chief AI Officer, recently talked all about AI brand visibility on the No Hacks podcast, hosted by Slobodan "Sani" Manic (former CTO of Sea…
July 2026 Insights and Action Items 1. ChatGPT ads are here, and the early data says this is more than an awareness play. What's happening: Our team has been pi…
