THE SIGNAL - JULY 2026 AI

The AI stuff marketers can't ignore

with Wil Reynolds and Alisa Scharf

 

It's hard to keep up with AI.

Join Wil and Alisa as they discuss their curation of the latest AI updates that matter.

And bring your toughest questions and most complex challenges for the AMA.  

 

Missed the last month's session?

 Register for the July 2026 Edition of The Signal

 

Wil and Alisa's Latest Thoughts

 

The Proof: ChatGPT 5.5's fanout patterns reveal the importance of brand

If you've been looking at the whole "do I have to do listicles" thing and throwing up in your mouth a little, this post is for you.

Ai / Geo
Read more

Selecting the right prompts for AIO / GEO tracking could use a human touch

The Stats We compared the earliest UX reports we did against the most recent one we did, the data is messy, but here is what we're seeing in terms of how people…

Ai / Ux/ui
Read more

The 5 Stages of AI Marketing Maturity (with examples)

I am fascinated by the future. I also am worried about it.

Career Growth / Ai
Read more

The Problem & The Fix on GEO case studies promising results in 1 week

CMOs and leaders are having boards and CEO’s breathing down their necks, tons of pressure, and when they hear “we can get you AI visibility results in 1 week" f…

Geo
Read more
wil-reynolds-headshot-2023-modified

Wil Reynolds

CEO, Seer Interactive

Wil has over 15 years of experience doing and talking about digital marketing. He loves to speak at conferences about the future of search. He also enjoys sharing his ideas and marketing insights with his 42K LinkedIn followers. 

Alisa-Scharf-Headshot

Alisa Scharf

Chief AI & Innovation Officer

Alisa Scharf has with over a decade helping Seer clients and teams navigate the biggest shifts in digital marketing. She's a regular conference speaker on AI-driven search and the value of operationalizing AI within organizations.  

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