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AI
How to Get Your Brand in ChatGPT’s Training Data
By Alisa Scharf
AI
How To Create (Actually Useful) Custom GPTs for Marketing Automation
INNOVATION AND DATA
How To Create (Actually Useful) Custom GPTs for Marketing Automation
By Jordan Strauss
AI
What is Generative Engine Optimization (GEO) & how does it impact SEO?
AI
What is Generative Engine Optimization (GEO) & how does it impact SEO?
By Wil Reynolds
By Cori Shirk
By Jason Stinnett
AI
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This is what losing your job to AI looks like & what to do about it
AI
Still Banking on TikTok? Here’s What the Second 90-Day Extension Really Means for Brands
Paid Media / tiktok
TikTok Is the New Google: Why Search Isn’t Just for Search Engines Anymore
Paid Media / tiktok
Bookmarklets for Technical SEO: A Deep Dive and Examples
SEO / Technical SEO
Study: AI Brand Visibility and Content Recency
AI / chatgpt / LLM / AIOs / AI Council
Are You Cannibalizing Your Own Branded Search?
Paid Media
4 Ways Marketers Are Using NotebookLM to Move Faster and Think Smarter
AI / project management / Tools
AI Overviews - Analyze, Strategize, Prioritize in 1 Simple Chart
AI
Is AI Failing You or Are You Failing AI?
AI
What’s New in Google Demand Gen for 2025
Paid Media / Google Ads
Diligence Over Drama: Navigating Marketing Strategy Alongside Market Shifts
Marketing Strategy
Case Study: 6 Learnings About How Traffic from ChatGPT Converts
Case Study / AI / AI Council
10 Questions to Ask Before You Hire a CRO Agency
CRO
From Mockups to Mindshare: How We’re Using AI to Close the Creative Gap
Paid Media / AI / Ad Creative Refresh
Audience First, Keywords Second: The Shift Search Needs
Paid Media
Google AI Mode: Hypotheses + Tips on How to Measure Impact for Your Site
Google / AI / AI Council
AI
INTEGRATED MARKETING
Making Sense of AI in Analytics: How AI Models are Powering Today’s Digital Marketers | Seer Interactive
AI
Is Google Poised to Take the Lead in AI? | Seer Interactive
AI
AI
Categorize Keywords with Chat GPT | Seer Interactive
AI / SEO
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Paid Media
Paid Media
10 Signs a Paid Social Campaign is Right for You | Seer Interactive
Paid Media
Paid Media
Using AI to Produce Animated Ads 42% Faster Than Manual Processes | Seer Interactive
Paid Media / AI
AI + TECH
Making Sense of AI in Analytics: How AI Models are Powering Today’s Digital Marketers | Seer Interactive
Analytics / AI
View More Paid Media Articles
Integrated Marketing
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How to Get Your Brand in ChatGPT’s Training Data
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