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Ultimate Guide to Mastering Performance Max & Maximizing Your Google Ads Strategy | Seer Interactive

Marisa Rosso Chris Evans David Lacamera Bethany Driskill Jess Henderson Hayley Cornelius Rose Neukam Brittany Sager Rene Radloff

Paid Media / Google Ads / Google Analytics
chatbot traffic in Google Analytics

Use Google Analytics to Monitor AI Driven Search Traffic from ChatGPT, Gemini, and Perplexity

AI Driven Search Traffic in Google Analytics *Updated March 27, 2024* In August 2023, the Seer team created a dashboard to monitor the growing trend of AI drive…

Google Analytics / Ai / Chatgpt / Attribution
Analytics

When Should I Consider GA4 Alternatives | Seer Interactive

Google Analytics has been the most popular web and marketing analytics platform for digital marketers for years. However, its new iteration, GA4, has alienated …

Analytics / Seer Pov / Google Analytics

Why Do I Have So Many Debug Devices In GA4?

Why Are These So Many Devices in Debug Mode? Have you gone to your GA4 Debug View to find you have tens, hundreds, or thousands of debug devices? You very well …

Analytics / Google Analytics / Google Tag Manager

When Should I Upgrade to New GA360?

As many organizations are making the switch to GA4, they are considering if new GA360 would be a worthwhile investment. For those that aren’t familiar with GA36…

Google Analytics

Bounce Rate in Google Analytics 4 (GA4) | Seer Interactive

Post originally written on 12/2/2021 and updated on 3/29/2023.

Analytics / Industry Updates / Google Analytics

Google's GA4 Auto-Migration | Everything You Need To Know

If you missed Google’s announcement early last month about their auto-migration feature, you may start seeing new GA4 properties pop up. If you have not opted o…

Analytics / Google Analytics

Mistakes to Avoid When Migrating to GA4 | Seer Interactive

UPDATED 6/24/24 The deprecation for the standard version of Universal Analytics is quickly approaching. It is becoming a race to the end for many companies. As …

Analytics / Google Analytics

Choosing Your GA360 Reseller | Seer Interactive

Before we begin, let’s briefly talk about what New GA360 is and how to know if you need it. New GA360 is the enterprise version of Google Analytics. If we were …

Analytics / Google Analytics

The Risks of Using GA4's Automatic Property Creation

[TLDR] GA4 automatic property creation will not be in the best interest for most organizations. This is something that organizations should carefully consider t…

Analytics / Google Analytics

Understanding Data Discrepancies in GA4 and Looker Studio | Seer Interactive

Guess what? We’re only a few months away from losing Universal Analytics. If you’re reading this, I’d imagine this isn’t news to you.

Analytics / Google Data Studio / Google Analytics

Safeguarding User Privacy: Removing PII from GA with GTM | Seer Interactive

Google Analytics (GA) is a great tool that allows you to collect a lot of data and help extract valuable insights from it. However, some information that makes …

Analytics / Privacy / Tutorials / Google Analytics