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When Should I Upgrade to New GA360?

As many organizations are making the switch to GA4, they are considering if new GA360 would be a worthwhile investment. For those that aren’t familiar with GA36…

Ga4 / Ga 360

Choosing Your GA360 Reseller | Seer Interactive

Before we begin, let’s briefly talk about what New GA360 is and how to know if you need it. New GA360 is the enterprise version of Google Analytics. If we were …

Analytics / Ga4 / Ga 360

The Risks of Using GA4's Automatic Property Creation

[TLDR] GA4 automatic property creation will not be in the best interest for most organizations. This is something that organizations should carefully consider t…

Analytics / Ga4 / Ga 360

Why Consider Google Analytics 360: Top 4 Reasons | Seer Interactive

Google Analytics 360 has been a valuable, premium option for many enterprises that loved much of what GA had to offer but that needed premium support. But for s…

Analytics / Ga 360 / Pov

Optimize 360 vs Optimizely: Which is Right for Enterprise Testing?

So, you've been using a free A/B testing and personalization tool and now you’re ready to put your money where your mouth is ...

Analytics / Conversion Rate Optimization / Ga 360

A Marketer's Guide to Google Analytics 360

GA vs GA 360 Standard (Free) In 2005, Google launched Google Analytics (GA), a free solution to our analytics problems – setting the foundation for digital repo…

Analytics / Guides / Resources / Ga 360

Google Analytics 360 vs Adobe Analytics: Key Differences | Seer Interactive

Disclaimer: Seer is a certified GA 360 reseller & Adobe Community Solution Partner.

Analytics / Seer Pov / Ga 360

Google Analytics 360: Get a Bird’s Eye View with Rollup Reporting

What is Roll-Up Reporting in GA 360? Roll-Up reporting combines data from multiple Google Analytics properties and lets you view them in a single one.

Analytics / Guides / Google Analytics / Ga 360

How to Integrate Google Analytics 360 & Salesforce Marketing Cloud

While many digital marketers are familiar with closing the loop between GA 360 + Salesforce Sales Cloud by now - some still aren’t aware of the Google Analytics…

Analytics / Guides / Ga 360

Google Analytics 360 Integrations Guide

Although all of Google’s solution products are good on their own, they become even better when paired together with the premium version of Google Analytics - An…

Analytics / Guides / Ga 360

Introduction to Search Ads 360 and Display & Video 360

What are Search Ads 360 and Display & Video 360? After Google rebranded its suite of DoubleClick digital marketing products, this has been a common point of…

Analytics / Guides / Paid Media / Tutorials / Ga 360 / Integrated Marketing

A Perfect Pair: Analytics 360 & Optimize 360

Why Use a Marketing Testing Tool? For a refresher on the marketing testing tool, Google Optimize 360, and its capabilities compared to the free version Google O…

Analytics / Guides / Conversion Rate Optimization / Ga 360