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Unanswered Questions, Untapped Revenue: How Strategic FAQ Content Generated 18.8M Impressions
The Challenge → Strategic blindspot: The team was building innovative stories, but the content strategy didn’t capture purchase-intent search traffic. We needed…
From Invisible to Unavoidable: How a Gaming Giant Recovered 1,000% of Lost Search Visibility
The Challenge → Invisible at scale: A large scale of game pages existed on the platform but were completely undetectable by Google's crawlers → Revenue disconne…
Big Wins, Small Moves: An 8% CTR Lift for a National Car Brand
The Challenge → Internal teams were stretched thin → Technical resources were limited — dev support wasn’t an option → But visibility on high-priority pages sti…