Our Latest Thoughts and Innovations

Get the latest industry updates, tutorials, and insights from our team on everything from digital strategy to career growth.
Featured Articles

New Pinterest Updates for Improved Advertising | Seer Interactive

On October 1, 2024, Pinterest hosted its annual Pinterest Presents where they showcased amazing new opportunities for brands and advertisers on their platform. …

Paid Media / Ecommerce

Things Meta Advertisers Should Do Before Launching Their Holiday Marketing Campaigns (Part 1) | Seer Interactive

Every year, retail brands pour substantial funds into Facebook and Instagram ads during Q4.. It’s no surprise, since 55% of holiday shoppers said that Meta help…

Paid Media

What Non-Retail Brands Should Consider for their Q4 Strategy | Seer Interactive

Have you noticed that all the Q4 planning content out there seems to almost always be E-comm or retail-focused? Well, non-retail advertisers, I see you and this…

Paid Social / Digital Marketing / Social

How Do You Advertise On Reddit? | Seer Interactive

I am an avid daily Reddit user (AKA a Redditor). I use this platform so much that I became a moderator for a niche community. That being said, imagine my surpri…

Paid Media / Paid Social

Types of Twitter Ads & How to Use Them | Seer Interactive

Post was originally written by a Seer Alumni in April 2020. Updated in April 2023 by Nicole Velasco. Table of Contents: Targeting Options Campaign Objectives Ty…

Paid Media / Paid Social / Tutorials

What Pinterest’s New Update Means for Fashion Brands | Seer Interactive

What is Pinterest’s ‘Body Type’ feature? In March 2024, Pinterest rolled out a new ‘body type’ feature allowing users to search for fashion that matches their b…

Paid Media / Ecommerce / Paid Social / Digital Marketing

Marketing Opportunities from Snapchat's ‘My AI’ | Seer Interactive

Paid Media / Market Intelligence / Ai / Marketing Strategy / Snapchat

How to Market to Gen Alpha | Seer Interactive

Who Comes After Gen Z? Do you want to know what makes me feel old (besides seeing butterfly clips and platform flip flops in style again)? My son’s age group ha…

Paid Media / Paid Social

Work Smarter, Not Harder, with Meta's Advantage+ Shopping Ads

I feel like every time I introduce myself at SEER Interactive or in any professional setting for that matter, I express how much I love E-commerce and how much …

Paid Media / Paid Social / Seer Pov

7 Pinterest Ad Types & How To Use Them

In the beginning of the pandemic, a new term of social media use came into the limelight. ‘Doomscrolling’ which the National Library of Medicine defines as a co…

Paid Media / Paid Social / Seer Pov

Effective Strategies for Reddit Ads | Seer Interactive

Reddit seems to be taking over the world. It’s becoming pretty common to see news articles on what is trending in-platform and Reddit doesn’t appear to be slowi…

Paid Media / Paid Social

How to Advertise on Reddit: Getting Started | Seer Interactive

I am an avid daily Reddit user (AKA a Redditor). I use this platform so much that I became a moderator for a niche community. That being said, imagine my surpri…

Paid Media / Paid Social