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Is Link Building Still Relevant to SEO in 2023?
Link Building Then and Now: Is It Still Relevant? In short, yes, link building is still relevant to SEO. However, the days of quantity over quality are long ove…
Find Long-Tail Keywords Using PPC Data | Seer Interactive
Long-tail keywords can be tedious to identify at scale, but are worth targeting in the long run, despite these keywords usually having low search volume. Howeve…
AI for Competitor and Content Analysis | Seer Interactive
Judging from our recent blog posts like whether or not ChatGPT is going to kill Google (it’s not) or how we can embrace AI as a tool - AI has been top of mind f…
Digital Cross-Selling and Upselling | Seer Interactive
Research shows that selling additional products and services to an existing customer is much more efficient than onboarding a new customer.
SEO as a Capital Expense | Seer Interactive
Now more than ever, we see our clients challenged to do more with less Digital Marketing teams who have proven effective in hitting performance targets aren’t b…
How to Introduce Yourself to a Client | Seer Interactive
Prefer to listen instead of read? Click the play button below to listen to a narration of this article Post originally written on 2/20/2020. Updated and audio a…
Combining SEO, PPC & Paid Social Research | Seer Interactive
What is the benefit of your client investing in both paid media and SEO services? When these teams work together, they can produce data-driven insights, ideate …
Everybody Calm Down. ChatGPT Didn't Kill Google — But It Did Change the Entire Search Landscape.
This blog was originally published on February 8, 2023 and was updated on June 12, 2026. Back in February 2023, I wrote this blog arguing that ChatGPT wouldn't …
Understand your CTR Impact from Bing's AI-Powered Search Update
TLDR: Take 10-minutes of action now to ensure you have the data you need later. Jump directly to the data-set up directions or keep reading for a few more detai…
Why LinkedIn Should be Part of Your SEO Strategy
LinkedIn is quickly becoming a hub with content for professionals and organizations looking to make connections.
Are Affiliate Links Bad for SEO?
Affiliate links do not affect SEO negatively or positively when tagged correctly. Adding rel=sponsored html tags to affiliate links ensures that search engines …
What is Evergreen Content? | Seer Interactive
With so much content out there, it’s easy to get overwhelmed and not understand what the best type, style, or format might be the best for your situation.