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SEO as a Capital Expense | Seer Interactive
Now more than ever, we see our clients challenged to do more with less Digital Marketing teams who have proven effective in hitting performance targets aren’t b…
How to Introduce Yourself to a Client | Seer Interactive
Prefer to listen instead of read? Click the play button below to listen to a narration of this article Post originally written on 2/20/2020. Updated and audio a…
Combining SEO, PPC & Paid Social Research | Seer Interactive
What is the benefit of your client investing in both paid media and SEO services? When these teams work together, they can produce data-driven insights, ideate …
Everybody Calm Down. ChatGPT Will Not Kill Google.
Prefer to listen instead of read? Click the play button below to listen to a narration of this article. No doubt about it, ChatGPT is one of the biggest web inn…
Understand your CTR Impact from Bing's AI-Powered Search Update
TLDR: Take 10-minutes of action now to ensure you have the data you need later. Jump directly to the data-set up directions or keep reading for a few more detai…
Why LinkedIn Should be Part of Your SEO Strategy
LinkedIn is quickly becoming a hub with content for professionals and organizations looking to make connections.
Are Affiliate Links Bad for SEO?
Affiliate links do not affect SEO negatively or positively when tagged correctly. Adding rel=sponsored html tags to affiliate links ensures that search engines …
What is Evergreen Content? | Seer Interactive
With so much content out there, it’s easy to get overwhelmed and not understand what the best type, style, or format might be the best for your situation.
How to Create a Google Business Profile and Verify Your Business
If you own a brick-and-mortar store or a business that covers a specific service area, creating and verifying your Google Business Profile is critical in helpin…
Fireside Chat Recap: Q&A with Rand Fishkin and Wil Reynolds
On-Demand Webinar: Is SEO Declining in Value?
Embrace AI Content as a Tool Not an SEO Solution | Seer Interactive
Prefer to listen instead of read? Click the play button below to listen to a narration of this article. What is AI Content? Automatically generated content is c…
AI Content's Impact on the ROI of SEO | Seer Interactive
If you are tasked with creating a POV around the risk/upside to SEO, content marketing, or paid search in a ChatGPT world, then this post is for you.