Our Latest Thoughts and Innovations
Featured Articles
We’re Doing Keyword Research Wrong: How to Stop Guessing
What's Your Current Keyword Research Method for SEO? If you’re only using one tool to find keywords, you’re going to miss something. Learn how we figured out ho…
How to Use Calculated Fields in Data Studio | Seer Interactive
What Are Calculated Fields? Calculated fields allow you to create new or custom metrics or dimensions in Google Data Studio from your existing data. You can per…
XPath Cheat Sheet for SEO
When I’m working on an analysis I like having more data than I probably need in front of me. Like, ALL the data. That’s why I like scraping stuff.
How to Find Wasted PPC Spend in Minutes
Wasted spend is no joke - Google generated ~$116 Billion on ads alone in 2018 (*Source).
A Guide to Power BI: Big Data for Digital Marketers
What is Power BI? Power BI is a business analytics tool from Microsoft. You can connect multiple datasets and create interactive visualizations for reports and …
Joining Many to Many with a Bridge in Power BI | Seer Interactive
One of the greatest values of data visualization tools is being to connect different types of data tables to calculate results, illustrate trends, or discover o…
Reorder a Legend in Power BI: Step-by-Step | Seer Interactive
How to Modify the Legend Order in PowerBI Before you dive into anything too cool in Power BI, it's necessary to have an ideal legend. When using Power BI to org…
How to Create Templates in PowerBI | Seer Interactive
When using Power BI for your analyses, you’re bound to create a few dashboards that you really love and use often. You can streamline your process and standardi…
Quick Tips for Cleaning & De-Duping Your Data in Power BI
I’ve been spending a lot of my time working in Power BI lately.
SEO Power BI Data Cleaning Checklist for URLs
SEO Power BI Data Cleaning & Preparation Checklist for URLs Getting into data visualization for finding new opportunities and accelerating analysis? Me too!…
How to Add Scripts to Google Sheets | Seer Interactive
If I have to do something twice, I usually try to find a way to automate or streamline it. Why? Because if I spent five minutes every single day sorting or movi…