Wil and Alisa's Latest Thoughts
The 5 Stages of AI Marketing Maturity (with example)
I am fascinated by the future. I also am worried about it.
Career Growth
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Ai
The Problem & The Fix on GEO case studies promising results in 1 week
CMOs and leaders are having boards and CEO’s breathing down their necks, tons of pressure, and when they hear “we can get you AI visibility results in 1 week" f…
Geo
Stop Chasing AI Rankings Before You Fix How LLMs See Your Brand
The counterintuitive truth about AI visibility: Most brands are trying to win elections before voters know their name.
Ai
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Llm
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Geo
Buying ads on ChatGPT? Why you should check organic reputation first!
Most paid teams are approaching LLM ads the way we approach any new placement:
Paid Media
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Ai
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Organic Search