Cori Shirk

As Director of SEO, Cori leads the agency’s SEO division in developing innovative, data-driven strategies that help clients solve complex business challenges. Cori’s experience in SEO since 2012 spans across industries including eCommerce, Healthcare, SaaS, Finance, Higher Education, and Industrial Services. She brings a deep understanding of technical SEO, content strategy, and user behavior to every engagement. At Seer, Cori has played a pivotal role in shaping the future of SEO services. She partners closely with Seer’s Product and Engineering teams to build and scale SeerSignals, the company’s proprietary search intelligence platform, and helps clients navigate the rapid evolution of Search as AI reshapes how people discover information. She is passionate about helping organizations rethink measurement, expand their definition of SEO beyond “just Google,” and stay ahead of shifting user behavior to drive true business impact. Known for her mix of empathy and radical candor, Cori leads a team of curious, data-driven problem solvers who thrive on uncovering solutions to unclear challenges. She believes that Seer’s greatest strength lies in its ability to combine diverse perspectives with a scrappy, innovative spirit, empowering clients to connect with their audiences at the moments that matter most. Outside of Seer, Cori is a certified yoga instructor;a die-hard Philly sports fan; a lover of live music; and a traveler who values the perspective that comes from experiencing the world through different lenses.