Our Latest Thoughts and Innovations
Get the latest industry updates, tutorials, and insights from our team on everything from digital strategy to career growth.
Featured Articles
AI Citations Aren't Your Top KPI: ChatGPT-5.6 Luna Runs More Targeted Searches
TL;DR We ran a direct comparison of 346 matched prompts to see whether ChatGPT-5.6 Luna behaved differently from GPT-5.5 GPT-5.6 Luna used web search more often…
Ai
Study: AI Declined to Answer Prompts About Our Brand 31% of the Time (But Got Our Info Mostly Right When It Answered)
TL;DR We realized AI platforms were relaying an inaccurate narrative about Seer Interactive, so we ran a full analysis to find out what else they were saying — …
Ai Study
How an intern 10x'ed impressions with 1 AI experiment
TL;DR: Bryan Gunawan, an intern in Seer's AI Optimization Academy, made 5 targeted changes to an existing Seer blog post and took it from under 100 impressions …
Content Strategy
/
People Of Seer
/
Seo Strategy
/
Geo
From Launchpad to Seer: Meet the Interns Behind Our AI Optimization Academy
Earlier this spring, we launched our AI Optimization Academy in partnership with Launchpad, bringing three Philadelphia interns into Seer to do real GEO researc…
People Of Seer
/
Ai