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7 Pinterest Ad Types & How To Use Them
In the beginning of the pandemic, a new term of social media use came into the limelight. ‘Doomscrolling’ which the National Library of Medicine defines as a co…
Marketing Departments that Enable Profit Centers | Seer Interactive
Communicate your program's value to defend or grow your marketing budget My last post in the Do More with Less series focused on exploring different budgets to …
Getting Your PMP Process with Study Template | Seer Interactive
Over the past 2 years, Seer made a concerted effort to invest in project management -- building out a team and suite of tools to operate efficiently and drive t…
Digital Cross-Selling and Upselling | Seer Interactive
Research shows that selling additional products and services to an existing customer is much more efficient than onboarding a new customer.
New to Working With An Agency? What to Expect
So, you decided to hire a marketing agency Maybe it’s your first time, or it’s been a while.
SEO as a Capital Expense | Seer Interactive
Now more than ever, we see our clients challenged to do more with less Digital Marketing teams who have proven effective in hitting performance targets aren’t b…
Agency Problem: Great Ideas, Inconsistent Deployment
Want to know a secret about every growing digital marketing agency I’ve ever seen, including mine? Great ideas don't always scale to all clients. We execute inc…
Bring Your Content into 2023 | Seer Interactive
I recently wrote about the agency problem of having so many great ideas across team members but having inconsistent deployment of those ideas. Now I want to wal…
11 Examples of Strategically Using SEO & PPC Data Together
Your customers see PPC & SEO results - why is your strategy still so siloed? Searchers see PPC and SEO results in the same experience. So why do most of the…
Pro Bono SEO: Train your SEO Team While Giving Back to the Community
In 2022, Seer’s SEO division kicked off the year in a situation we had rarely found ourselves in before: we had excess labor capacity. As the leader of a divisi…
Everybody Calm Down. ChatGPT Will Not Kill Google.
Prefer to listen instead of read? Click the play button below to listen to a narration of this article. No doubt about it, ChatGPT is one of the biggest web inn…
Are Affiliate Links Bad for SEO?
Affiliate links do not affect SEO negatively or positively when tagged correctly. Adding rel=sponsored html tags to affiliate links ensures that search engines …