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Optimize 360 vs Optimizely: Which is Right for Enterprise Testing?

So, you've been using a free A/B testing and personalization tool and now you’re ready to put your money where your mouth is ...

Analytics / Conversion Rate Optimization / Google Analytics

Google Analytics Guide: Remarketing Audiences

This post was written by Claire Dabney & Sonika Chandra.

Analytics / Paid Media / Google Analytics

How to Use the GA4 Demo Account

It's been awhile since Google first introduced Google Analytics 4 aka "GA4" to the public back in October 2020 (ICYMI, read our post here).

Analytics / Google Analytics

5 Seer Panelists Take On Your Hottest GA4 Questions | Seer Interactive

Recap Google Analytics 4 (GA4) is an overhaul of Universal Analytics (UA). Over the next few years, everyone using Google Analytics will need to switchover to G…

Events & Webinars / Google Analytics

6 Reporting Challenges Solved by Restructuring Your Google Analytics Account

Is your Google Analytics account full of properties and views you don’t even use?

Analytics / Tutorials / Google Analytics

10 Reasons Your Google Analytics Data May Not Match Other Sources | Seer Interactive Insights

Google Analytics is a powerful tool providing more insights about what our users do online now more than ever. This with far more accuracy than was available fo…

Analytics / Tutorials / Google Analytics

Demystifying Google Analytics 4 FKA App + Web

This post was originally published in October 2020. Last updated May 2021.

Analytics / Industry Updates / Google Analytics

A Marketer's Guide to Google Analytics 360

GA vs GA 360 Standard (Free) In 2005, Google launched Google Analytics (GA), a free solution to our analytics problems – setting the foundation for digital repo…

Analytics / Guides / Google Analytics

Google Analytics 360 vs Adobe Analytics: Key Differences | Seer Interactive

Disclaimer: Seer is a certified GA 360 reseller & Adobe Community Solution Partner.

Analytics / Seer Pov / Google Analytics

How to Prepare Your Analytics for a Website Domain Migration

Prep Your Analytics for a Domain Migration When migrating your site to a new domain, adding a new subdomain, or adding redirects to your site, there can be vari…

Analytics / Tutorials / Google Analytics

How to Monitor Your Google Analytics Data Using Custom Alerts

What are Google Analytics Custom Alerts? The Custom Alerts feature in Google Analytics helps to take a proactive approach to monitoring your data, without needi…

Analytics / Tutorials / Google Analytics

New Users vs New Visitors in Google Analytics | Seer Interactive

Discrepancies in the New vs Returning Users Behavior Report You might have looked at your Behavior > New vs Returning users report in Google Analytics (GA) a…

Analytics / Google Analytics