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Your Complete Guide to LinkedIn Ad Types for 2024
LinkedIn Ads are your key to unlocking a network of 990+ million professionals. If you are a B2B company, it’s a no-brainer that you should be advertising on Li…
A Beginner's Guide to Facebook Ads A/B Testing | Seer Interactive
Do you ever wish it was possible to just know the perfect combination of ad targeting, copy and creative that would help achieve your advertising goals?
Use TikTok to Inform SEO Strategy | Seer Interactive
How to Use TikTok to Inform Your SEO Strategy Unless you’ve been living under a rock, you are well aware that TikTok is a hot topic in the digital marketing wor…
Banning Weight Loss Ads Show Positive Growth on Pinterest
Why People Love Pinterest Pinterest is no longer just for millennial women planning their perfect wedding, it can appeal to all demographics including Gen Z’s l…
For Gen Z, Tik Tok is the New Search Engine
Google Search vs. TikTok In a recent report from Business Insider, according to Google's internal data: 40% of Gen Z uses TikTok and Instagram rather than Googl…
Why More Companies Should Leverage Video Content
As the world moves further and further from the initial outbreak of the pandemic, our clients are seeing a return to their traditional marketing mixes. These mo…
Leveraging Snapchat Ads: Types and Usage Guide | Seer Interactive Insights
Why Use Snapchat Ads? Since its 2011 release, Snapchat has empowered users to express themselves and share stories without public-facing comments or likes.
Ask an Influencer: How Can Brands Leverage UGC for Marketing?
User Generated Content ("UGC") is one of today's hottest topics in digital marketing. Taking content created by customers (organic UGC) or influencers (influenc…
Social SEO: How SEO and Paid Social Media Can Work Together
What is Social SEO? In the world of digital marketing, we know how important it is to gain visibility and attract relevant traffic from multiple channels. From …
Types of TikTok Ads & How to Use Them
Why Advertise on TikTok? Since TikTok is so new, and there's such a limited amount of information out there about it -- many marketers feel unsure about adverti…
What is Influencer Marketing?
If you had suggested launching an influencer campaign to your marketing department 10 years ago, you likely would have been greeted with blank stares. The word …
How Long Should a YouTube Video Ad Be? Actual Data & Regression Analysis
Our Hypothesis Shorter YouTube video ads have higher view rates and cost less per view.