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Goodbye Performance Review Fatigue: How Our HR Team Built an AI Assistant That Works
At Seer, we don’t do performance reviews just to check a box. They’re core to how we invest in people and live out our values. But that level of care and detail…
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Most LLM Sentiment Tracking Is Misguided
If you're tracking the sentiment of all LLM outputs in your AI monitoring tool, you're probably measuring the wrong thing.
Study: AI Brand Visibility and Content Recency
Do you remember that year in SEO where everyone was convinced that simply updating the publish date of your content would improve your organic performance? The …
How to Get Your Brand in ChatGPT’s Training Data
If you’re a new or lesser-known brand in 2025, how do you compete in AI search?
87% of SearchGPT Citations Match Bing’s Top Results
SEMrush just dropped a massive study analyzing 80 million ChatGPT queries, and one stat caught our attention: 46% of queries triggered SearchGPT.
STUDY: What Drives Brand Mentions in AI Answers?
Why It Matters AI is changing how your customers search and rewriting the rules of brand visibility.
Don’t Blame the AI: Fix Your Workflow for Smarter Results
One of the most frustrating parts about delegating tasks to AI is the inconsistency of results. Some days it feels like you’re working with a genius who can com…
Navigating the Shift from Traditional Search to LLMs: A Practical Guide
Marketers face new challenges and opportunities as the search landscape changes with the rise of Large Language Models (LLMs) and Chatbots like ChatGPT. While o…