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What is Hotjar Heatmapping? | Seer Interactive
Hotjar has incredible functionality, with tons of ways to get to know the people who are using your website better.
Fundamentals of Data Storytelling | Seer Interactive
Your Brain on Stories: How Leveraging Narrative Drives Action from Data “Oh, the stories data would tell, if there were a teller to tell them well.” - Nancy Dua…
Creating Google Data Studio CASE Statements | Seer Interactive
This post was originally published in 2019, and last updated December 2021.
How to Work on a Draft in Data Studio While Viewers See a Published Version
Data Studio can be an extremely powerful tool for making business decisions -- used by marketers, business execs, and anyone who wants to leverage data visualiz…
Leveraging Snapchat Ads: Types and Usage Guide | Seer Interactive Insights
This post was originally written in 2017, and last updated in 2020.
Automating Data Reports: Building Sortable Change Columns in Google Data Studio | Seer Interactive Insights
Highlighting absolute change and percent change are likely cornerstones of your reporting. And if you’re reporting on the same data week after week or month aft…
Data Studio Update Adds New Google Maps Viz
What Happened? You Can Now Use Google Maps in Data Studio Visuals On May 1, 2020, Google announced that you now have the ability to add Google Maps to Data Stud…
Looker Studio Template for Monitoring Regional Trends During Reopenings
In the past ~two months since the national stay-at-home order was declared, we’ve seen businesses scramble to adapt to rapidly changing customer demands and beh…
Google Data Studio Template: Diagnostic Tool for Monitoring COVID-19 Business Impact
The COVID-19 pandemic is challenging companies across all industries to quickly adjust to shifts in their customer’s needs.
How to Use Calculated Fields in Data Studio | Seer Interactive
What Are Calculated Fields? Calculated fields allow you to create new or custom metrics or dimensions in Google Data Studio from your existing data. You can per…
Guide Conditional Formatting in Looker & Google Data Studio
It’s finally arrived - conditional formatting in Google Data Studio! Conditional formatting is an important feature that can now be used to highlight interestin…