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Most LLM Sentiment Tracking Is Misguided
If you're tracking the sentiment of all LLM outputs in your AI monitoring tool, you're probably measuring the wrong thing.
It’s Not You! AI Can’t Do Everything (Alone)
Everywhere you look, someone’s telling you that AI can do everything. Just throw your data at it, and it’ll magically spit out insights, predictions, reports - …
AI Blogs Are Mostly Trash (Unless You Build One Like This): How I Use AI Agents to Create Content Faster Without Losing My Voice
I'm great at coming up with ideas, I like doing data-backed studies, and a lot of folks tell me that I’m a pretty good teacher when it comes to new concepts or …
AI Starts with Human Expertise – Here’s How to Capture It
You can’t effectively automate what you don’t fully understand. That’s what most teams run into when trying to scale expertise with AI. The workflow seems simpl…
87% of SearchGPT Citations Match Bing’s Top Results
SEMrush just dropped a massive study analyzing 80 million ChatGPT queries, and one stat caught our attention: 46% of queries triggered SearchGPT.
How ChatGPT's SearchGPT Will Shape Your AI Optimization Strategy
Google’s reign isn’t what it used to be. Gartner has forecasted a 25% drop in traditional search engine volume by 2026, with an expectation that Google will ced…
STUDY: What Drives Brand Mentions in AI Answers?
Why It Matters AI is changing how your customers search and rewriting the rules of brand visibility.
What questions should I track in LLMs for AI brand monitoring? | Seer Interactive
One of the first questions we ask when setting up brand monitoring in GenAI Answer Tracking is: What questions should we track? It’s a deceptively simple questi…
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Seer Unveils ChatGPT Tracking: Pioneering AI Answer Monitoring for Marketers
At Seer, we've always prided ourselves on being at the forefront of innovation, building what we cannot buy to deliver unparalleled value to our clients. Those …
Prototype in a Day: Accelerating Innovation with GenAI | Seer Interactive
When our Innovation team, a blend of Product Managers and Data Engineers, met at our home office in Philadelphia, we had a clear target: to fast-track a prototy…
Why We Built Our Own Keyword Rank Tracking Tool
Why Build a Custom Rank Tracking Tool? There are a lot of great tools in the market for keyword rank tracking - but at Seer we found that we had many use cases …
4 Questions I’m Going to Ask in Your Interview
So you’re coming in for an interview... We’re always hiring at Seer. And as a member of our interview team, I spend a lot of my time in panel interviews with ca…