.png)
Coronavirus’ Impact on Digital Analytics
With coronavirus’ spread increasing, it is truly having an impact on multiple facets of life for people, and digital analytics is no exception. With this post, …
Understanding Network Domain Service Provider Deprecation | Seer Interactive
If you're already aware of these 2 metrics being deprecated, and you're looking for ways to combat it in your reporting, read my newest blog post (published Mar…
Conversions Decrease -28% with Google’s Close Variant Update
We’re now over 90 days out from Google’s close variant match type update. For those of you who might have missed this, Seer’s very own Jane Brady describes it p…
6 Things You Need to Know From the Google Webmaster Conference
Google held the first Google Webmaster Conference in Mountain View, CA on November 4, 2019. The Monday was filled with lightning talks from Googlers from variou…
What You Need to Know About BERT
Google rolled out another algorithm update that is expected to impact 10% of all search queries. This is the biggest change to Google’s algorithm in ~5 years (R…
Facebook Updates Mobile Ad Specifications To Align with New ‘Feed’ Format
Facebook will be updating its mobile platform’s “look and feel” to improve user experience on mobile devices and align Facebook Feed formats more closely to Ins…
Google Analytics App + Web – The New Frontier In Digital Analytics?
This post was written by Catherine Blake and Michael Sherrod.
Google Expands Same Meaning Close Variants – So, What Does That Mean?
Just when you thought Google couldn’t make things more confusing - they done did it again.
Two Acquisitions Rocking the Analytics Industry – June 2019
1) Google Acquires Looker Acquisition Details: On June 6, 2019, Google announced its acquisition of Looker, a business intelligence and analytics startup. The a…
