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How to Turn your One-trick-social Ponies into SEO Workhorses
We’ve all been there, you publish a blog, post it on social, and the likes and shares start rolling in. You lie back, admiring your lofty accomplishment, like M…
Facebook’s Custom Audiences: Oh the People You’ll Reach!
Are you thinking about advertising on Facebook but hesitate because of all the recent targeting updates? Not to mention the prospecting capabilities that have b…
How to Set Up LinkedIn Ads
After learning all about the different types of LinkedIn Ads, you’ve finally got the approval from your point of contact or your boss to start advertising on Li…
How Pinterest’s New Visual Search Works & its Implication for Marketers
It happens all the time - you’re on Pinterest and see something so cool that you immediately want to find out what it is, and where you can purchase it. Basical…
How to Use Paid Social to Improve your Conversion Funnel
There’s no way around it: social media is growing in popularity within the paid digital advertising industry. When asking why, the obvious thought is that adver…
Get Your Content On: Social Media Marketing with BuzzSumo
There is only one thing that is more exciting than the new features in BuzzSumo, and that is applying them to your social media marketing efforts. In this post …
Make Facebook’s Demographic Reporting Actionable With Google Analytics
Facebook ad campaign reporting can sometimes be confusing to clients. Which metric is most important? Clicks? Social CTR? Actions?
How Google is Making Your Favorite Brands Market for Them
Hello SEO’s, PPC’ers, Digital Marketers, and Internet Enthusiasts –
The Past Three and a Half Years Were Crap
LinkedIn Launching Business Accounts For Agencies
One issue SEER has battled with as a third-party for managing account in LinkedIn is how to set up the account. Do we use a general dummy account (I advised a…
Twitter planned my vacation in under 4 hours
So I finally took a long weekend to head to Chicago. I have heard so much about it that I had to go, tickets were booked about a month ago.