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Featured Articles

6 Ways to Elevate Client Service in Digital Marketing Through AI | Seer Interactive

At Seer, we’ve been challenging each other across all departments to educate ourselves on ways to incorporate AI into our day-to-day. We’ve found that AI can gi…

Digital Marketing / Seer Pov / Chatgpt / Client Services

A Comprehensive Guide to Google Search Partners

The Google Search Partners program, established in 2003, provides a network of Google partner websites where search ads may be displayed. Digital marketers may …

Paid Media

The Power of Integrated Marketing Campaigns | Seer Interactive

The only consistency in our ever-changing digital marketing world is that it’s always changing. With this in mind, it can be overwhelming for a brand to find an…

Paid Media / Seer Pov / Integrated Marketing

The Sea of Sameness Problem in Content Marketing & SEO

I "de-optimized" a Seer post to make it better for people, dropped it's ranking, and learned a lot in the process. Some people might be using AI to search for a…

Seo / Content Marketing

Evolution from Google Discovery Ads to Demand Gen Campaigns

In this blog, we're breaking down the distinctions between lead generation from e-commerce digital experiences in Google’s Demand Gen campaigns. Whether you're …

Google / Paid Media / Seer Pov / Ppc

Types of Twitter Ads & How to Use Them | Seer Interactive

Post was originally written by a Seer Alumni in April 2020. Updated in April 2023 by Nicole Velasco. Table of Contents: Targeting Options Campaign Objectives Ty…

Paid Media / Paid Social / Tutorials

How to Submit a Website To Search Engines | Seer Interactive

Websites are a lot of work, and everyone should feel a sense of pride and accomplishment when they finish all the research and editing it takes to get to the fi…

Seo

SEO Guide to Google Search Console

What is Webmaster Tools? Google Webmaster Tools, also known as Google Search Console, is a free service from Google that includes a collection of tools to help …

Guides / Seo / Resources

How to Create and Submit a XML Sitemap | Seer Interactive

Building and submitting a sitemap is one of the best ways to ensure all of the valuable content on your site can be found by search engines. A sitemap is not th…

Guides / Seo / Tutorials

How to Find a Website's Sitemap | Seer Interactive

Finding and checking the sitemap of any website is a handy task for a digital marketer, whether you’re checking your own site, the site of a competitor, or any …

Seo / Tutorials

How do Search Engines Work? A Detailed Guide | Seer Interactive

Search engines work by crawling hundreds of billions of web pages, indexing them, and serving them to you.

Seo / Integrated Marketing

When Should I Hire an SEO Company?

Deciding when to hire an SEO agency can depend on several factors, including the current state of your website, business goals, resources, and expertise. Here a…

Seo / Pov