Christina Blake is an Innovation Lead who partners with clients and account teams to build data-driven strategies.
After years of leading in-house marketing efforts for both large and small businesses and a background in SEO and analytics, Christina uses BI & visualization tools to create custom analyses using cross-channel data sources to build truly holistic marketing strategies. With a focus on combining both quantitative and qualitative data, Christina knows that in order to create content that truly resonates with users, audience research is integral to digital strategy.
Christina also oversees Seer’s Data Strategy R&D efforts – focused on building scalable analyses to bring big data and cross-channel integration to the entire Seer team and their clients.
Christina spends her free time volunteering at local animal rescues, canoeing and camping with her husband Patrick and their pug Chancho, and renovating her historic Philadelphia rowhome one weekend at a time.