Bethany Driskill
Paid Media Team Lead
Bethany is a Paid Media Team Lead who thrives on building cross-channel strategies that put audiences first and deliver real business impact. She has deep experience across healthcare, B2B SaaS, and other lead generation industries, guiding organizations to move beyond single tactics into holistic, multi-touch approaches that drive growth.
She is passionate about leading teams to act as trusted partners and consultants. For Bethany, strong client relationships and a relentless focus on testing are the keys to uncovering opportunities, driving efficiency, and sparking innovation. She finds energy in mentoring her team, watching them grow in confidence, and challenging them to think in new ways.
What excites her most about paid media today is the pace of change, the shifts in how people search, the evolving platforms, and the challenge of building strategies that go far beyond traditional search to reach audiences in fresh and meaningful ways.
Outside of work, Bethany’s greatest joy is her family. She and her husband are raising five children in Ohio, where life is full, busy, and endlessly rewarding.
Division
Paid Media
Timezone
Eastern
Community & Volunteering
Bethany supports Hope With Lo, an organization dedicated to raising awareness and funding research for Zellweger Spectrum Disorder, a rare genetic condition. This cause is especially close to her heart, and she is passionate about advancing progress toward better treatments and hope for affected families.
"Enthusiasm is the mother of effort, and without it nothing great was ever achieved." Ralph Waldo Emerson
See What Bethany Is Thinking
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