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How We Optimized Our LinkedIn Targeting to Surpass Our Conversion Goal by +49% | Seer Interactive
It’s no secret that the paid social advertising landscape is always evolving. Creative and strategic thinking is necessary to succeed but your targeting strateg…
Optimize Forms on Finance Websites | Seer Interactive
How to optimize forms on finance websites There's only one place on a financial institution's website to which every new customer must go before converting: the…
Google Optimize is Sunsetting. What Now? | Seer Interactive
Google just announced that on September 30, 2023, it will sunset Google Optimize, its AB Testing tool. The news shook the Experimentation and AB Testing world s…
Practical CRO Tips to Improve Your Landing Page CVR
Seerfest 2022 Session Recap Seer’s Director of CRO, Rafael Damasceno, defined Conversion Rate Optimization (CRO) in his Seerfest 2022 talk as the “data-driven p…
Optimize 360 vs Optimizely: Which is Right for Enterprise Testing?
So, you've been using a free A/B testing and personalization tool and now you’re ready to put your money where your mouth is ...
A Perfect Pair: Analytics 360 & Optimize 360
Why Use a Marketing Testing Tool? For a refresher on the marketing testing tool, Google Optimize 360, and its capabilities compared to the free version Google O…