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Optimize 360 vs Optimizely: Which is Right for Enterprise Testing?
So, you've been using a free A/B testing and personalization tool and now you’re ready to put your money where your mouth is ...
Google Analytics Guide: Remarketing Audiences
This post was written by Claire Dabney & Sonika Chandra.
How to Use the GA4 Demo Account
It's been awhile since Google first introduced Google Analytics 4 aka "GA4" to the public back in October 2020 (ICYMI, read our post here).
How Apple’s iOS14 Update Will Impact Your Facebook Ads
6 Reporting Challenges Solved by Restructuring Your Google Analytics Account
Is your Google Analytics account full of properties and views you don’t even use?
10 Reasons Your Google Analytics Data May Not Match Other Sources | Seer Interactive Insights
Google Analytics is a powerful tool providing more insights about what our users do online now more than ever. This with far more accuracy than was available fo…
Facebook’s Attribution Window is Changing from 28 to 7 Days in 2021
Leveraging Coupons & Coupon Code Data in Google Analytics
What are the Benefits of Offering Coupon Codes for Ecommerce Sites? In this economy, couponing could be more important than ever. Not only do they help people s…
Demystifying Google Analytics 4 FKA App + Web
This post was originally published in October 2020. Last updated May 2021.
Firebase Pricing Models: Making the Right Choice | Seer Interactive
Firebase is an all-in-one mobile platform by Google that helps you build, analyze, and grow mobile apps. As we move toward tracking app analytics using the new …
Update Your Facebook Pixel for CCPA Compliance