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Understand the Customer Journey with Call Tracking
It’s 2023. The internet has reduced barriers in sales processes and a customer’s journey is simplified today with the ability to make a few quick clicks online.…
Beginner SQL Concepts for Digital Marketers | Seer Interactive
As a digital marketer, collecting and analyzing data is crucial for optimizing campaigns and achieving business objectives. Structured Query Language (SQL) is a…
Organizing Volunteer Events for a Remote Company | Seer Interactive
It’s 2023. For many, the days of offices filled with employees are long gone. There are no longer after work happy hours, coffee breaks, or even group volunteer…
When Should I Consider GA4 Alternatives | Seer Interactive
Google Analytics has been the most popular web and marketing analytics platform for digital marketers for years. However, its new iteration, GA4, has alienated …
Work Smarter, Not Harder, with Meta's Advantage+ Shopping Ads
I feel like every time I introduce myself at SEER Interactive or in any professional setting for that matter, I express how much I love E-commerce and how much …
Fundamentals of Data Storytelling | Seer Interactive
Your Brain on Stories: How Leveraging Narrative Drives Action from Data “Oh, the stories data would tell, if there were a teller to tell them well.” - Nancy Dua…
RFPs to Secure the Best Agency for your Business | Seer Interactive
A Digital Marketing RFP That Sets Your Team & Vendors Up for Success Now more than ever, we see that our clients are under additional scrutiny regarding the…
Schema Markup Guide | Seer Interactive
What is schema markup and why is it important for SEO? If you're looking to improve your website's search engine optimization (SEO), you may have heard about so…
Familiarizing Yourself with your Client's Business
For those in client service, the pinnacle goal we can achieve is understanding our client’s business as if it were our own. Living and breathing our client’s bu…
Is Link Building Still Relevant to SEO in 2023?
Link Building Then and Now: Is It Still Relevant? In short, yes, link building is still relevant to SEO. However, the days of quantity over quality are long ove…
Why Agency Collaboration Matters
We Play Well With Others. No, really. If you’ve seen one of Seer’s pitch or proposal decks, you have undoubtedly seen phrases like “collaboration” and “we play …
404 vs 410 Response Codes - When to Use Which
410 vs 404 Response Codes in SEO We are all most likely familiar with a 404 response code whether you’re a web creator, manager, or just user. But have you come…