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Safeguarding User Privacy: Removing PII from GA with GTM | Seer Interactive

Google Analytics (GA) is a great tool that allows you to collect a lot of data and help extract valuable insights from it. However, some information that makes …

Analytics / Privacy / Tutorials / Google Analytics

GA4 Admin Settings You Don’t Want to Overlook

With Google’s announcement of Universal Analytics deprecating July 1, 2023 -- your to-do list probably includes at least a basic Google Analytics 4 (GA4) setup.

Analytics / Tutorials / Ga4

Understanding Your Users in GA4

Comparisons, Segments, and Audiences Google Analytics 4 (GA4) gives you many tools which allow you to assess the performance of your site and your marketing cha…

Analytics / Tutorials / Google Analytics / Ga4

UX Checklist Series: Accessible Design

This post is from our User Experience (UX) Checklist Series:

Creative Services / Tutorials / User Experience

3 Tips For Creating an Effective International SEO Strategy

This post was originally published in 2019, and last updated in May 2022.

Seo / Tutorials / Consumer Insights

What is Google Cache? | Seer Interactive

What is Google Cache? Google cache is a feature of Google search that provides copies of web pages that are available to searchers independent of the live pages…

Seo / Tutorials

What is First Contenful Paint (FCP) & Why is it Important?

Page load speed is one of the most important metrics used by Google when evaluating a site’s performance, as well as a key component of its page experience algo…

Seo / Tutorials

Leveraging Snapchat Ads: Types and Usage Guide | Seer Interactive Insights

Why Use Snapchat Ads? Since its 2011 release, Snapchat has empowered users to express themselves and share stories without public-facing comments or likes.

Paid Media / Paid Social / Tutorials / Social

Guide to Google’s Max Conversions Bid Strategy | Seer Interactive

This post was originally published in May 2017 and last updated in March 2022.

Paid Media / Tutorials

GA4's Custom Dimension & Parameter Data Model | Seer Interactive

In this article:

Analytics / Tutorials / Google Analytics / Ga4

Google Analytics 4 (GA4) FAQs: Your Key Questions Answered | Seer Interactive Insights

GA4 Frequently Asked Questions There’s a lot changing with Google Analytics right now. It can be overwhelming, but below is a list of the most frequent question…

Analytics / Tutorials / Google Analytics / Ga4

How to Use SEMRush to Identify Search Trends and Competitor Insights

Any effective search marketing strategy should combine both paid and organic data and leverage tools to glean competitor insights. This allows us to identify ga…

Paid Media / Seo / Tutorials / Search Marketing Bi