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Continuous Scrolling in SERPs and New Title Tag Guidance
Continuous Scrolling in SERPs Google recently announced the introduction of continuous scrolling on mobile devices for “most English searches”.
Data-Driven Attribution to Become the Default in Google Ads
Late September, Google announced data-driven attribution will soon be the default attribution model for all new Google Ads conversion actions.
Why Google is Updating How Page Titles are Displayed & What You Can Do About It
Google Has Updated the Way It Serves Web Page Titles Until now, website owners were in control of how their page titles were displayed in search results. In Aug…
Why Are Recruiters All Over My LinkedIn Right Now?
In This Article:
Page Experience Update: Mobile-Friendliness
Since 2015 mobile-friendliness has been a ranking signal, and after 2018 mobile-first indexing has been the default.
What is Data-Driven Attribution in Google Analytics?
Attribution is the “great white whale” of any digital analytics effort.
Page Experience Update: 6 Dos & Don’ts to Prepare
We all know the Page Experience Update is coming. While we’re unsure of the exact date Google will launch this algorithm update -- now is as good a time as any …
Google Update: Page Experience as a Ranking Factor
Google announced that starting August 2021, page experience signals will be included in Google Search ranking. This will update the Google algorithm to incorpor…
Who Needs to Prepare for a Cookie-Less Future?
What’s Happening to Cookies? Like winter, the removal of (third-party) cookies is coming. While we know this affects digital marketing across the board, which m…
