Our Latest Thoughts and Innovations
Featured Articles
Introducing AI Search User Testing: Seer’s Approach to Understanding Your Audience in an AI-First World
AI Is Shifting Search Behavior AI is reshaping how people search, explore, and make decisions online. Instead of typing short, keyword-heavy queries into a sear…
Making AI Work for Marketing Teams: What We’ve Learned (So Far)
Digital Marketing hasn’t seen a shake-up this big since the evolution of mobile.
Insights from Creative Operations NY 2024: Balancing Budget, Creativity, and AI | Seer Interactive
How can we create more work with less budget, foster creativity, incorporate AI into our processes, build scalable systems, and support burnt-out teams? Essenti…
Using AI to Produce Animated Ads 42% Faster Than Manual Processes | Seer Interactive
Limited Budget and Imagery Makes Video Ad Animation Challenging We’ve worked with multiple clients who often have a limited image library with no video content …
Config23 Themes & How to Fully Leverage Design | Seer Interactive
Config23 Themes & 6 Questions to Leverage Design to its Fullest Integrating design into organizations can be difficult, but companies that do this successfu…
Laying the UX Foundation for Your Next Redesign | Seer Interactive
When you hear the phrase ‘website redesign,’ you’re likely to immediately think one of the following: Will this take forever and cost a fortune? My website is t…
Paid Social Creative Best Practices Guide 2023
Social media is undoubtedly one of the best marketing tools to connect with existing customers and introduce brands to new users.
Data-Driven Design: Retaining Creativity
The Balancing Act of Design In psychology, creativity is defined as having two main components:
Best UX Practices for Designing a Custom Landing Page
This post is from our User Experience (UX) Checklist Series: Landing Page Design Form Design Button Design Navigation Design Accessible Design Ecommerce Design …
Increase Digital Revenue with UX Design
Solve Business Problems with User Experience (UX) Design We’re constantly asked, “what’s the silver bullet to solve my user experience needs?” I wish I had a si…
UX Checklist Series: Accessible Design
This post is from our User Experience (UX) Checklist Series:
The Untapped Potential of Experimentation in Increasing Your Retention
It is no news that every day more companies are running experiments to accelerate their growth.