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AI and Community Impact| Seer Interactive
As the Community Impact Lead at Seer Interactive, I might seem like an unlikely candidate to integrate AI into my work. I’m not doing the nitty gritty work of S…
14 ideas you can deploy today to prepare search disruptions
I recently got some feedback from one of my top alumni on a presentation I gave, she said “Wil, I’m following you on this “We’re going to win for Humans” thing …
Google’s AI Overviews: 4 Key Performance Insights
Google’s AI Overviews: 4 Key Performance Insights My goal with this post is to share some initial performance insights about Google’s new AI Overviews. In short…
Insights from Creative Operations NY 2024: Balancing Budget, Creativity, and AI | Seer Interactive
How can we create more work with less budget, foster creativity, incorporate AI into our processes, build scalable systems, and support burnt-out teams? Essenti…
Are Custom GPTs Safe to Use with Nonpublic Data? | Seer Interactive
More custom GPTs are being released every day to OpenAI’s GPT library, including GPTs released by brands we already know and trust:
Higher Education Schema - How Your School Can Win Google
Why Schema.org for Higher Education Websites Higher education websites benefit from the use of schema.org because it structures information in a way that is mos…
Boosted vs. Paid Social Ads: Exposing Their Differences and Strategic Applications | Seer Interactive
In social media marketing, "boosted posts" and "paid social ads" are often used interchangeably, leading to confusion. Understanding their differences and knowi…
Mozcon, let me connect the dots
Hey Mozcon Peeps, yesterday I was skipping slides like crazy, it lead to a disjointed presentation, sorry about that.