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Google’s AI Overviews: 4 Key Performance Insights

Google’s AI Overviews: 4 Key Performance Insights My goal with this post is to share some initial performance insights about Google’s new AI Overviews. In short…

Ai

Insights from Creative Operations NY 2024: Balancing Budget, Creativity, and AI | Seer Interactive

How can we create more work with less budget, foster creativity, incorporate AI into our processes, build scalable systems, and support burnt-out teams? Essenti…

Creative Services / Ai

Are Custom GPTs Safe to Use with Nonpublic Data? | Seer Interactive

More custom GPTs are being released every day to OpenAI’s GPT library, including GPTs released by brands we already know and trust:

Ai / Chatgpt

Higher Education Schema - How Your School Can Win Google

Why Schema.org for Higher Education Websites Higher education websites benefit from the use of schema.org because it structures information in a way that is mos…

Technical Seo

Boosted vs. Paid Social Ads: Exposing Their Differences and Strategic Applications | Seer Interactive

In social media marketing, "boosted posts" and "paid social ads" are often used interchangeably, leading to confusion. Understanding their differences and knowi…

Paid Media / Paid Social / Digital Marketing / Ai

Mozcon, let me connect the dots

Hey Mozcon Peeps, yesterday I was skipping slides like crazy, it lead to a disjointed presentation, sorry about that.

Guide to Troubleshooting Paid Media Performance Anomalies | Seer Interactive

Contributing Authors: Brittani Hunsaker, Brittany Sager, Kurtis Nysmith, Rose Neukam

Paid Media