Insights

Seer Interactive Goes to Hogwarts

Harry Potter and the Missing Scarf

It’s tough to accurately describe Seer’s culture in a way that others can understand. Our team is just as ambitious, driven, and competitive as it is supportive, kind, and nurturing. But at the end of the day, we’re all a bunch of nerds. And we really like Harry Potter. And data.

It all started when a member of the Analytics team (we’ll call him “Ryan” to protect his identity) discovered a lost scarf in the office and sent a photo to the office group chat in an attempt to find the owner.

Seer Loves Harry Potter

The photo of Ryan wearing the lost scarf immediately turned into a Photoshopped image of his head and scarf placed upon the body of a Quidditch player.

Seer Loves Harry Potter

Naturally, this resulted in a company-wide inquiry: was “Ryan” really a Slytherin? Lacking access to a magical sorting hat, there was only one way to find out - the internet.

The Sorting Hat

Time Magazine’s Harry Potter Sorting Hat Quiz provided the answers we all needed. If you’re not familiar with Harry Potter, there are four houses into which students are sorted based upon personality traits.

  • Gryffindor: Students are known for being brave, loyal, and adventurous. Gryffindors are likely to stand up for others and to do the right thing.
  • Ravenclaw: Known for their intelligence, wisdom, and for valuing brains over brawn. These people are often the smartest in the room.
  • Hufflepuff: Students value hard work, are kind to others, and are known for being patient and loyal. Hufflepuffs enjoy making others happy and doing what is nice.
  • Slytherin: Known for being clever, ambitious, and determined. Slytherins are proud of their achievements and will do what is necessary to get ahead.

Who Works at Seer?

As more team members took the quiz and shared their results, we realized we needed a way to capture all of the data. By the end of the day, over 100 team members had submitted their results, and we were ready to do some data analysis.

Most witches and wizards will not simply have the personality traits associated with one single house, but will demonstrate a mix of traits associated with different houses. The quiz classifies each participant according to the overall percentage of relevant traits they demonstrate for each of the houses at Hogwarts.

If you know anything about Seer, you’ll know that we love data visualization. Another member of our Analytics team (we’ll call him “Michael” to protect his identity, too) plugged our data into a box plot so we could analyze the results company-wide.

The above graph was created using Plot.ly. You can learn more about creating interactive data visualizations here.

Overall, the majority of the Seer team was sorted into Ravenclaw or Hufflepuff. This tells me what I already know to be true - we’ve got a team of super-smart, inquisitive people who love to learn, and we’re also incredibly friendly, nice, and willing to share our knowledge. Just look at the rest of this blog for proof of how much we love to share what we know!

Very few of our team members were sorted into Slytherin, which is not surprising, since many of us tend to struggle with imposter syndrome and not taking as much pride in our kick-ass work as we should. Although that clearly wasn't a problem for our Slytherin outliers - Kia, Celina, Grant, Marianna, and Sayf (we won't protect their identities, as Slytherins they'd rightfully claim their spots anyway).


Join Our Team!

Still waiting to get your Hogwarts letter in the mail? Join our team of data wizards and business intelligence witches - we're hiring!

VIEW OPEN POSITIONS

Plus, make sure to sign up for our newsletter below to get access to the magical work we’re doing.

SIGN UP FOR NEWSLETTER

We love helping marketers like you.

Sign up for our newsletter to receive updates and more: