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Making AI a Part of Your Everyday: From Wellness to Workflows | Seer Interactive
With technology developing faster than you can blink, it’s easy to feel overwhelmed by AI’s potential. The good news? You don’t need to build a CustomGPT or aut…
How AI Overviews Are Impacting CTR: 5 Initial Takeaways | Seer Interactive
Since launching AI Overviews (AIOs) in May, these generative AI search features have been top of mind for search marketers to understand how these new features …
Marketing Leaders on the Future of AI: Insights from MAICON 2024
At MAICON 2024, some of the best industry leaders gave talks about generative AI. They continuously emphasized the idea that AI is longer a concept of the futur…
How Generative AI is Transforming SEO Content Creation in 2024 | Seer Interactive
Generative AI has become the BIG thing in digital marketing. It feels like you can’t escape it, and it’s here to stay. Generative AI is influencing everything f…
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Optimizing for Bing’s AI-Powered Search | Seer Interactive
AI continues to drive significant change in the search marketing. While Google has long been the primary focus for SEOs, new advancements and releases from comp…
Making AI Work for Marketing Teams: What We’ve Learned (So Far)
Digital Marketing hasn’t seen a shake-up this big since the evolution of mobile.
Voice Search Optimization: 3 AI Driven Opportunities for 2025
We’ve talked about voice search before. We told you not to focus your SEO strategy on voice search in 2017, and again in 2020. Fast forward to 2024, a lot has c…
What is Generative Engine Optimization (GEO) & how does it impact SEO?
It’s Just Modern SEO, or is it? At Seer, we have always been in the “helping people get answers" business. Generative AI search has promised to change the way p…
How to Up Your Audience Research Game With AI
In today's environment, understanding your audience is integral for creating products and services that truly meet their needs. Audience research provides inval…
Navigating the Shift from Traditional Search to LLMs: A Practical Guide
Marketers face new challenges and opportunities as the search landscape changes with the rise of Large Language Models (LLMs) and Chatbots like ChatGPT. While o…
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How to Write Better ChatGPT Prompts (Don't Overthink It!)
A Guide to Prompting: What You'll Learn Prompting best practices for getting what you want from ChatGPT. Discover practical examples for everyday tasks. Trouble…
Why the Google Algorithm Leak & AI Aren’t Changing My SEO Strategy
In the SEO universe, everyone is talking about two things in 2024 - how AI tools are a threat to traditional search and what the Google algorithm leak reveals a…