Hero Con 2015 – London
Dates: 10/28/2015 – 10/30/2015
Speaker: Seer Alum – Lauren Frankel
Topic:
Capitalize on Performance with Strategic Shopping Ads
Don’t leave money on the table! Lauren will share real life tests, learnings and insights that focus on creating strategic shopping ads to get the most out of your Product Ads.
You’ll learn:
- How to utilize Google Merchant Promotions.
- New ways to optimize the product feed to better structure campaigns.
- How to inform account decisions using Shopping data and insights.
