At Seer, Nicole works directly with clients and team members to develop strategy across paid media channels, with a deep subject matter expertise in all things Paid Social. She loves working at the intersection of data and creative and preaching the value of using data to drive creative decisions at every chance possible.
Nicole joined Seer after a decade of working in both agency and client environments, doing everything from leading overall account & media strategy to copywriting and working in marketing automation platforms. Nicole has worked within a wide range of industries, with particular experience in SaaS, Healthcare, and Financial Services.
She grew up in Texas and graduated from Texas Tech University (Go Red Raiders!) After sweating it out for a few years in Dallas, she escaped to better weather & never ending beach vibes in 2012.
While at work, you can usually find her petting the nearest office dog in between meetings and when she’s not working, Nicole enjoys trips to the beach, watching the English Premier League, and playing too much bar trivia.