Mike has been working in SEO since late 2013, where he first began as a general digital marketer for a small web development firm before moving on to a specialized SEM agency in Richmond, VA, where he was for 4 years prior to joining the team at Seer.
Prior to working in digital marketing, Mike Kaplan enjoyed a previous life as an audio engineer before hanging up the mics and cables and going back to school at Virginia Commonwealth University. While working on a Bachelor of Science in Economics, Mike discovered that he has a deep rooted love for Game Theory and Behavioral Economics, as well as the nimble, problem-solving oriented field, of Search Engine Optimization.
On most nights and weekends, Mike can be found with a guitar in one hand and likely a craft beer in the other. There’s a decent chance that at least one of his bikes will be within eye sight as well. Mike is an avid outdoors enthusiast who looks for any excuse to play in the woods or in rivers. When prompted, Mike can (and will) talk for hours about punk, metal, blues, folk, and country. He’s also well on the way to seeing over 100 different concerts throughout 2019.