John is passionate about education; whether that's mentoring aspiring marketers, explaining to clients how technical SEO really can impact business goals, or rambling to his friends about obscure historical minutiae, nothing makes John happier than scooping up info and sharing it. Degrees in philosophy and English literature give John's SEO a humanist bent, constructed atop a grounding in logical concepts. John has published multiple articles on SEO and understanding the logic behind Google's infamous algorithm updates, been a guest commenter on SEO podcasts, run regular SEO trainings for writers, and consulted on dozens of websites from local business to Fortune 500 companies. When not nerding out over HTML and sprawling spreadsheets, John likes to hang out with his wife and their 3 rabbits, watch British comedy panel shows, ride his bike, play the guitar or read from his worryingly large collection of books.
"We need not to be let alone. We need to be really bothered once in a while. How long is it since you were really bothered? About something important, about something real?" - Ray Bradbury