• Wil Reynolds Wil Reynolds

    November 23, 2009

    Why my 2000+ Twitter followers doesn’t mean squat!

    By now most of you know my ongoing love / hate affair with twitter, in my posting saying I hated it, then my post tell you I planned a amazing Chicago vacation using it, and now I am back to hate, sorry be being a flip flopper!
    I have a couple thousand followers on twitter, …

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  • Wil Reynolds Wil Reynolds

    July 20, 2009

    Is your social media consultant a groupie, chatty cathy, or strategist?

    I would say that 65% of the social media consultants that I know talk too damn much. They are jet setting, twittering every couple minutes, going to tweet ups, talking to groups of 2nd graders about the power of social, launching twebinars and all that other useless CRAP.
    Take a second marketing managers, if …

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  • Wil Reynolds Wil Reynolds

    January 30, 2009

    Get your EGO out of your Twitter follower count

    Looking at your number of followers like these people as an indication of your coolness or social media prowess is a lot like picking a large stack of 500 one dollar bills over a “small” stack of 10 one hundred dollar bills. Each dollar has a different value in the same way that each twitter …

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  • Wil Reynolds Wil Reynolds

    September 4, 2008

    Twitter planned my vacation in under 4 hours

    So I finally took a long weekend to head to Chicago. I have heard so much about it that I had to go, tickets were booked about a month ago.
    So in a Friday at 3:00 after a Cuban lunch and mojitos with the team

    I realized that in about 6 hours I would be touching …

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  • Wil Reynolds Wil Reynolds

    August 6, 2008

    My Electrician added me on LinkedIn – Local gets Social

    I do not purport to be some grand social media whiz nor a whizbang local SEO guy, but I felt compelled to write about an experience I recently had.
    My new house has some electrical problems, Yeah!!!
    I did research on local electricians in the Philadelphia area, obviously I am typical of most people…If you …

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  • Rachael Levenson Rachael Levenson

    April 10, 2008

    Tips on How to (Comcastically) Use Twitter to Monitor Your Reputation Online

    Social Media & Customer Service Lessons from the Cable Giant
    Prior to joining SEER, I spent almost six years working for Comcast. The instant anyone found that out, I would be bombarded with questions and (too often) complaints about the service they’d received previously. To this day, I still get calls from friends asking …

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  • Wil Reynolds Wil Reynolds

    March 21, 2008

    The 5 Lies SEO companies tell and how to not fall for them

    SEO is an industry with unethical, unscrupulous, shady folks at every turn, and I hate what many of those people do to our industry, so I figured I’d post the following list of how SEO companies lie and how to not fall for those lies. So here goes:
    SEO Company lie #1 – Their …

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