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  • Mike

    Will Adwords actually track this?

    User clicks an ad -> then goes to website -> clicks buy button and is taken to the Paypal website at this point, before they go to the thank you (action page) they are off our site and Paypal is a 3rd party – so how does Adwords Conversion know that when they land back on our Action Page (thank you, download, etc type page) to record the correct keyword that was clicked and all the other data?

    It’s like Paypal is a wall and therefore blocks the smooth line of data from clicking the ad to tracking the conversion.

    Thoughts? Thanks.

  • KhughesCosta

    Can you utilize this with the Paypal “add to cart” button as well? We have a client with an ecommerce site and is able to purchase multiple items. Please let me know when you have a moment. Thank you!

  • http://WebEminence.com/ Web Eminence

    I think the main issue with this method is that people need to click the “Return to Merchant” button on Paypal’s site before being returned to the confirmation page you created. If they don’t, they won’t get tracked.

  • http://www.downtownecommerce.com Downtown Ecommerce Partners

    Hey Wil,

    Thank you for this blog post. We’ve got an expanded post on
    this issue that addresses the issues with setting the return URL for DYNAMIC
    confirmation thank you pages. This took us a couple of weeks to figure out.
    There were no other blogs out on this issue.

    Check it out here
    http://downtownecommerce.com/blog/analytics/tracking-paypal-transactions-with-adwords-and-analytics-for-dynamic-confirmation-urls/