Take a walk through our Staples Canada + Seer eCommerce asset case study.
Thursday, May 10 @ 11:30 AM EST
Whether it’s a comparison guide or educational content — it takes a village to build a successful eCommerce asset.
Ever heard the saying “people do business with people they like?” It’s true. When you help someone with a problem they’re trying to solve, you start building your likability, and that of course leads to trust.
Gain their trust and you then earn the right to tell them about your products or services.
That’s what creating a stellar eComm asset is all about — helping people solve a problem.
Hosted by our eComm Strategist: Emily Schmidt
In this webinar, you’ll hear from an integrated team on what it takes to build a killer eComm asset:
- Choosing and prioritizing your topic – Hannah Cooley, Sr. SEO Manager
- Audience Research – Teresa Lopez, Content Lead
- Design & Creation – Kristin Bigness, Sr. Creative Manager
- Paid Social Promotion – Nicole Portman, Sr. Paid Social Manager
- Organic Promotion – Katie Kirchner, SEO Manager
Together, they’ll give you the playbook you need to create a killer eCommerce asset that helps turns your audience into trusting customers.