Jennifer joined the Seer Interactive team as an Analytics Manager in February 2021. Prior to Seer, Jennifer was working as a Digital Strategist combining her background in SEO, data analysis, and user experience to create data-driven strategies that solved user needs while reaching business goals. Throughout her career, she’s worked with a wide range of industries spanning government, healthcare, higher education, and eCommerce.
Jennifer enjoys deep-diving into complex challenges to understand each aspect of her client’s business and create unique solutions tailored to their needs. Her multi-faceted background allows her to see how the pieces connect, while also understanding the investment needed for implementation. Her role at Seer allows her to dig into data, extract meaningful insights, and share those insights in a visually compelling way with her clients to help drive change and, ultimately, impact their business.
Outside of Seer, Jennifer loves spending time with her furbabies. She has 7 cats, 3 dogs, and a horse. She loves horseback riding, tending to her indoor plants, and knitting. Knitting is a great time to listen to podcasts and lately Jennifer has been enjoying Hidden Brain, Analytics Power Hour, and Office Ladies. She also enjoys reading both fiction and nonfiction. Current favorites include: Thinking, Fast and Slow by Daniel Kahneman and Web Analytics 2.0 by Avinash Kaushik.