Aaron joined the SEER Interactive team after working at a full-service eCommerce provider in the Philadelphia suburbs. While there, he built & managed PPC campaigns, developed & sent marketing emails and managed affiliate programs for several B2C retailers. Aaron is a graduate of Villanova University, where he majored in Marketing and Information Systems. Outside of work, Aaron's an aspiring homebrewer, avid cyclist and SEER's in-house chef.
Giving Back:Aaron volunteers with the Jeff Cooper C.A.R.E. foundation, working to increase awareness of cardiomyopathy.
Recent Blog Posts:
A Critique of Presidential PPC: Part I – Obama
October 3, 2012
Reviewing SEMrush’s Competitive Analysis for Facebook
September 28, 2012
The Spin Test for PPC Landing Pages
September 10, 2012
The Pros and Cons of Google’s New Match Types
April 18, 2012
AdWords Goes Social! Should You +1 Your PPC?
November 18, 2011
Using SQ Reports to Prioritize Keywords (And Write Better Content)
August 18, 2011
Does Google Promote What They Preach? Critiquing the AdWords Login Images
July 18, 2011