• Elisa

    Another helpful free too: The AdWords Performance Grader, which provides a free report on your AdWords performance compared to other advertisers with similar monthly budgets. It’s a good fast way to see what you’re doing well and what needs work.

  • Justin M.

    Ya know, I find myself using and enjoying these tiny little task oriented tools way more than my $300/month PPC tools subscription …


  • RankWatch

    I was thinking about the Adwords Performance Grader while going through the post. Along with the Percent Increase Calculator, with which i fiddle every now and then with expected aspirations, Performance Grader is a must-have for every PPC pro to evaluate yourself and plan new strategies.