SEER Blog

Search Marketing: A Daytime Love Story

Most people believe that finding the right companion they will spend most of their life with is the recipe for happiness, and spend countless hours trying to do so.  What they fail to consider, however, is the time they will spend with the other half is approx. just over 1.5x the time they will spend […]

SEER PSA: Check Your GDN Magazine Ads

Though it may seem like forever ago in paid-search land, back in May Google changed all text ads on the display network to ‘magazine display ads’. Three months later, you are probably asking- why should I care? What do they look like again? Here is what Google sent out as an example of the new […]

A Hack to Track Local Carousel Traffic

Proving the fruit of your labor can sometimes be tricky for anyone working to increase local visibility for a client. If the business is in the local pack, that’s one thing. But if a business appears in the local carousel, things get less clear because they’re ranked horizontally instead of vertically. And even if you […]

Creating an Asset In Under 72 hours

Creating a marketing asset can often feel like a daunting task. As marketers, we want it to be a success. We block out hours for research and brainstorming. We create a plan to get the job done and another to promote it. We spend weeks and months creating something that’s supposed to feel ‘in the […]

SEER Takes the ALS Ice Bucket Challenge

In 2009, at the age of 57, my stepfather, Steve West, was diagnosed with ALS. Voice recognition technology and the support of family, friends, and neighbors have helped prolong his life. We’re grateful to still have him with us today. I challenged my SEER teammates to take the ALS Ice Bucket Challenge with me, and […]

AdWords’ New Website Call Conversions – SEER’s Beta Experience

This week, Google introduced a new feature for AdWords — Website Call Conversions. Well, at least it’s new to most people. It’s actually been in super secret secret beta status since at least October 2013. (Image Credit) And from what I hear, there was an even more alpha version of it before that. Needless to […]

Agencies and the Culture of “Startup”

Hi there! I’m Emily Allen, I manage HR, recruiting, and employee development at SEER Interactive. Approaching my one year anniversary at SEER, and looking forward to many more, I hope to share some things I’ve learned about culture, growth, and people in a tremendously fast paced, highly ambitious, and truly awesome digital marketing agency. From […]