http://www.seerinteractive.com/blog/my-72-hours-of-sem-heaven-and-hell-how-to-use-ppc-to-capitalize-on-unexpected-offline-pr/2008/03/25/ SEO SEM and the world of search marketing Tue, 09 Mar 2010 19:40:53 -0500 http://wordpress.org/?v=2.8.5 hourly 1 http://www.seerinteractive.com/blog/my-72-hours-of-sem-heaven-and-hell-how-to-use-ppc-to-capitalize-on-unexpected-offline-pr/2008/03/25/#comment-42276 10 Reasons Why EVERYONE Should Love PPC Fri, 25 Apr 2008 16:44:21 +0000 http://www.thinkseer.com/blog/my-72-hours-of-sem-heaven-and-hell-how-to-use-ppc-to-capitalize-on-unexpected-offline-pr/2008/03/25/#comment-42276 [...] 2.You can take IMMEDIATE action – Say you turn on an ad and it fails horribly. You are not bond by any out-clauses, contracts, etc. to keep that ad running and wasting your money. Simply TURN IT OFF. Not to mention, you can respond to offline events more quickly with PPC than with any other medium. This blog written by my colleague is a perfect example of how you can capitalize on offline events. [...] [...] 2.You can take IMMEDIATE action – Say you turn on an ad and it fails horribly. You are not bond by any out-clauses, contracts, etc. to keep that ad running and wasting your money. Simply TURN IT OFF. Not to mention, you can respond to offline events more quickly with PPC than with any other medium. This blog written by my colleague is a perfect example of how you can capitalize on offline events. [...]

]]> http://www.seerinteractive.com/blog/my-72-hours-of-sem-heaven-and-hell-how-to-use-ppc-to-capitalize-on-unexpected-offline-pr/2008/03/25/#comment-40212 10 daily steps to grow your agency without sales, marketing, or stress Sat, 12 Apr 2008 23:31:02 +0000 http://www.thinkseer.com/blog/my-72-hours-of-sem-heaven-and-hell-how-to-use-ppc-to-capitalize-on-unexpected-offline-pr/2008/03/25/#comment-40212 [...] Be high touch if you charge high rates Many companies charge high prices for their services (to me if your blended hourly rates are 175+ you are charging a good rate). If you do, you better be high touch and have great results darn it! It never ceases to amaze me at the opportunities we get to work on simply because our clients know we really care and that is in stark contrast to many other companies in the agency space – be high touch, call your clients regularly. [...] [...] Be high touch if you charge high rates Many companies charge high prices for their services (to me if your blended hourly rates are 175+ you are charging a good rate). If you do, you better be high touch and have great results darn it! It never ceases to amaze me at the opportunities we get to work on simply because our clients know we really care and that is in stark contrast to many other companies in the agency space – be high touch, call your clients regularly. [...]

]]> http://www.seerinteractive.com/blog/my-72-hours-of-sem-heaven-and-hell-how-to-use-ppc-to-capitalize-on-unexpected-offline-pr/2008/03/25/#comment-38458 Dwight Miller Mon, 31 Mar 2008 01:09:33 +0000 http://www.thinkseer.com/blog/my-72-hours-of-sem-heaven-and-hell-how-to-use-ppc-to-capitalize-on-unexpected-offline-pr/2008/03/25/#comment-38458 This post explains the importance of having a tight relationship between client and marketer. Had the client not been close to Seer, not had a relationship this opportunity could have been completely missed. Instead the PR seems to have boosted the awareness of the industry and your client This post explains the importance of having a tight relationship between client and marketer. Had the client not been close to Seer, not had a relationship this opportunity could have been completely missed. Instead the PR seems to have boosted the awareness of the industry and your client

]]>