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	<title>Comments on: Delivering content with popular platforms good for Google &amp; good for you!</title>
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	<link>http://www.seerinteractive.com/blog/delivering-content-with-popular-platforms-good-for-google-good-for-you/2008/10/09/</link>
	<description>SEO SEM and the world of search marketing</description>
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		<title>By: Jon Payne</title>
		<link>http://www.seerinteractive.com/blog/delivering-content-with-popular-platforms-good-for-google-good-for-you/2008/10/09/#comment-65329</link>
		<dc:creator>Jon Payne</dc:creator>
		<pubDate>Thu, 16 Oct 2008 21:55:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.thinkseer.com/blog/delivering-content-with-popular-platforms-good-for-google-good-for-you/2008/10/09/#comment-65329</guid>
		<description>I agree on both ends here Wil... except that I can think of instance or two where building your own system might make sense, but generally a popular platform is probably the way to go.

My firm recently developed our own platform in-house simply b/c there was a critical feature that we needed that was not available in any existing app that we reviewed. Total development cost was somewhere just under $10k and its done in PHP and MySQL so I think we&#039;ll be okay as far as your issue #1 above.  For issue #2, it produces regular webpages and does not currently push content via XML so we&#039;re probably missing out on something there... not having our content &quot;pushed&quot; to Google.  Integrating XML feeds will be a main focus of version 2.0.  That said, I&#039;ve also started to look at the wealth of plugins and ways to customize Wordpress for this and future needs.  The options are many.</description>
		<content:encoded><![CDATA[<p>I agree on both ends here Wil&#8230; except that I can think of instance or two where building your own system might make sense, but generally a popular platform is probably the way to go.</p>
<p>My firm recently developed our own platform in-house simply b/c there was a critical feature that we needed that was not available in any existing app that we reviewed. Total development cost was somewhere just under $10k and its done in PHP and MySQL so I think we&#8217;ll be okay as far as your issue #1 above.  For issue #2, it produces regular webpages and does not currently push content via XML so we&#8217;re probably missing out on something there&#8230; not having our content &#8220;pushed&#8221; to Google.  Integrating XML feeds will be a main focus of version 2.0.  That said, I&#8217;ve also started to look at the wealth of plugins and ways to customize Wordpress for this and future needs.  The options are many.</p>
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		<title>By: Why Having Your Site Built From Scratch is Probably a Dumb Idea</title>
		<link>http://www.seerinteractive.com/blog/delivering-content-with-popular-platforms-good-for-google-good-for-you/2008/10/09/#comment-65065</link>
		<dc:creator>Why Having Your Site Built From Scratch is Probably a Dumb Idea</dc:creator>
		<pubDate>Mon, 13 Oct 2008 17:52:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.thinkseer.com/blog/delivering-content-with-popular-platforms-good-for-google-good-for-you/2008/10/09/#comment-65065</guid>
		<description>[...] I saw this post recently over on the SEO blog at Seer Interactive.Â  I had the good fortune of meeting Wil Reynolds at a recent industry event and continue to check out the tips and info that he posts on his blog and elsewhere.Â  Wil makes a couple of really good points in this posts where he says: Why do companies continue to not use off the shelf tools, to build their own CMS / Blog / Forum, I donâ€™t know. [...]</description>
		<content:encoded><![CDATA[<p>[...] I saw this post recently over on the SEO blog at Seer Interactive.Â  I had the good fortune of meeting Wil Reynolds at a recent industry event and continue to check out the tips and info that he posts on his blog and elsewhere.Â  Wil makes a couple of really good points in this posts where he says: Why do companies continue to not use off the shelf tools, to build their own CMS / Blog / Forum, I donâ€™t know. [...]</p>
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