• Adam Melson Adam Melson

    February 9, 2010

    Google Alters Results & Does Not Trust You

    Google has a good reason to not trust optimized sites.
    If I were to sell contact lenses I might decide to go after the term “Cheap Contact Lenses Online”. I’ll optimize the begeezes out of my site for that one keyword. At the end of the day, Google ranks me #1 for a four word …

  • Wil Reynolds Wil Reynolds

    January 11, 2010

    Video: B2B SEO – Keyword Research

    Luckily the team at Capterra held a conference and invited me to speak at it a few months back. In this video, I am going through some keyword research strategies that apply primarily to doing keyword research for SEO for business to business (B2B) marketers. We discuss the following topics:

    Using iGoogle to alert you …

  • JoAnne Hart JoAnne Hart

    January 7, 2010

    Google’s Tobacco Advertising Policy: Smoke and Mirrors?

    In the world of SEM, it seems inevitable that at one point or another, you’ll find yourself up against one of Google’s countless AdWords advertising policies. Some policies are easy to work around. For example, one of our clients sells a product called WTF. Yes, that’s right: WTF. This acronym just happens to be flagged …

  • Wil Reynolds Wil Reynolds

    January 4, 2010

    Thanks for the SEO innovations in 09

    So, in the spirit of the past holiday season, there are a couple of things happening in the SEO world that I am very thankful. Here they are:
    #1 Google Analytics API
    Google Analytics team & Avinash to you I say THANK YOU! A few things we’ve been able to do this year using …

  • Laura Lane Laura Lane

    December 21, 2009

    Tool Discrepancies? Google’s Keyword Tool vs Trends & Insights

    I’m hoping one of our readers can clarify an issue for both myself and the rest of the SEER team. One of the tools that we often use for our keyword research is Google’s Keyword Tool. Recently, we noticed that this tool says the phrase “snowboarding equipment” has much higher search volume than …

  • Wil Reynolds Wil Reynolds

    December 14, 2009

    Develop buying guides & glossaries – get SEO rewards

    Today SEO Blackhat actually showed yet another threat to the traffic you get from your top rankings – Google answering queries that are in the form of questions in Google suggest – meaning for those of us that get “what is XYZ” queries driving traffic might see less traffic coming from those terms.
    Being a good …

  • Andrew Burke Andrew Burke

    October 15, 2009

    SemRush Review

    SEER Interactive is always on the lookout for new tools and API’s to make us more efficient and generate higher revenue for our clients. In order to do this we will be examining the tools we’ve discovered to see how useful they are based off of how they are programmed and what data they provide.
    The …