http://www.seerinteractive.com/blog/being-arrogant-a-great-way-to-lose-on-the-web-omniture-vs-indextools/2008/04/15/ SEO SEM and the world of search marketing Thu, 29 Jul 2010 03:33:43 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://www.seerinteractive.com/blog/being-arrogant-a-great-way-to-lose-on-the-web-omniture-vs-indextools/2008/04/15/#comment-113698 Noah Levin Tue, 25 Aug 2009 20:09:33 +0000 http://www.thinkseer.com/blog/being-arrogant-a-great-way-to-lose-on-the-web-omniture-vs-indextools/2008/04/15/#comment-113698 I don't know Index tools but GA does not have a fraction of the segmentation functionality and extensibility of OMTR. Enterprise customers have very customized demands of their analytics tools. Your scenario above deals with out-of-the-box functionality. But have a bunch of CEOs present what they want to track and how they want to track it and THEN see if the vendors will stand toe-to-toe. They won't. With all due respect, you mention you don't "do" analytics. And that much is clear. I don’t know Index tools but GA does not have a fraction of the segmentation functionality and extensibility of OMTR. Enterprise customers have very customized demands of their analytics tools. Your scenario above deals with out-of-the-box functionality. But have a bunch of CEOs present what they want to track and how they want to track it and THEN see if the vendors will stand toe-to-toe. They won’t. With all due respect, you mention you don’t “do” analytics. And that much is clear.

]]> http://www.seerinteractive.com/blog/being-arrogant-a-great-way-to-lose-on-the-web-omniture-vs-indextools/2008/04/15/#comment-40685 dave rogers Tue, 15 Apr 2008 17:26:20 +0000 http://www.thinkseer.com/blog/being-arrogant-a-great-way-to-lose-on-the-web-omniture-vs-indextools/2008/04/15/#comment-40685 nice 1! i _do_ do web ana and they will never go head to head bc they are 80% similar, but the big secret is tat they collect data differently, so 1 company would report x and another would report y, and clients would be very confused and loose interest... nice 1! i _do_ do web ana and they will never go head to head bc they are 80% similar, but the big secret is tat they collect data differently, so 1 company would report x and another would report y, and clients would be very confused and loose interest…

]]>