Use Screaming Frog to Verify Google Analytics Code
The paid version of Screaming Frog is a lifesaver! I use Screaming Frog regularly to make sure the correct Google Analytics code is in place on every page of a website. Just because the code is in place on the homepage doesn’t mean the same code is on every page. Some pages could be totally [...]
More ImportXML Cookbooks
5 Scrapers for the price of 1 blog post! Here’s a new collection of 64 new ImportXML formulas and 5 spreadsheets to jump start your scrape-fest. I wanted to update my original ImportXML Cookbook post so I recently asked twitter for requests (DJ Chris Le.. get it?! HAhaha ah h … ok, nevermind.) The majority of requests were [...]
“Did You Google It?” A Search Church SEO Event Announcement!
With so many SEOs buzzing about our upcoming SEOMoz Meetup happening THIS Thursday, we thought now would be the perfect time to let everyone know about our NEXT planned Search Church event called “Did You Google It?” Here are some of the quick details for you! When – June 22, 2012 Where – The Search [...]
Visualize Your Backlinks with Google Fusion Tables
Data can be boring. I’m sorry, but it’s true. Don’t get me wrong, I love a good spreadsheet as much as I love a good novel, but whenever I can get away with it, I’d much rather just see the movie. Visualization and presentation have never been more important then they are today. The amount [...]
New Ad Group Ideas (Beta) Improves Keyword Research
AdWords finally announced a new gem of a beta, which I accidentally stumbled upon a few weeks ago while completing some keyword research. The Ad Group Ideas beta, which can be found in AdWords’ Keyword Tool, groups suggested keyword ideas into similar ad group themes. This makes the keyword research process a bit quicker and [...]
Worst Change in AdWords History?
Thanks AdWords for fast tracking today into the worst possible case of the Mondays. Don’t believe me? Check out #ppcchat on Twitter. So, what is all the fuss about? Today AdWords has decided that they know what is best when it comes to Advertisers & ad testing by making a change to Ad Settings … [...]
Are You Gambling OR Investing Your SEO Dollars?
Business owners are constantly making decisions to improve their companies, and many are realizing that being at the top of search results is important. This is why hiring a Search Engine Optimization (SEO ) firm is an increasingly important step for successful businesses. Since businesses rationalize budgets based off of Return On Investment (ROI), this article will show that NOT [...]