Demographic research. Maybe you’re targeting a particular landing page towards audiences with a college degree. Or maybe you want to keep things short and simple. Here are some more examples:
VS
You could possibly say that the demographic for Myspace is less educated than those on Facebook because they read at a level lower than a 5th grader. Facebook seems more evenly distributed. (Hey, I’m just presenting the data. You make up your own mind! :)
To communicate effectively with the general US population, your writing should be at a 6th-8th grade level.
Thankfully, it’s easy to check in Word. It’s as simple as: change a few settings in Word, copy and paste your content, and hit spell check to get your content’s reading level.
I don’t know what Google’s cut off points are, but I’m guessing:
Basic is < 5th grade reading level
Intermediate is 6th – 8th grade reading level
Advanced is > 8th grade reading level.
(And if you’re wondering, this blog post is at a 6th grade reading level.)
How to check your content reading level in Word 2007 (for PC):
1. Click on the round button at the top-left and click on Word Options.
2. Click on Proofing, then put a checkmark next to show readability statistics then click OK.
3. Copy and paste your content into Word.
4. Run spell check your document and at the end you’ll find the Flesch-Kincaid grade level.
How to check your content reading level in Word 2011 (for Mac):
(For us Mac people, FYI: Microsoft Office 2011 for Mac is WAY better than the 2008 version! Excel 2011 is awesome! Go get it!)
1. Go to Word > Preferences.
2. Click on Spelling and grammer
3. Place a checkmark next to show readability statistics and click OK.
Demographic research. Maybe you’re targeting a particular landing page towards audiences with a college degree. Or maybe you want to keep things short and simple. Here are some more examples:
VS
You could possibly say that the demographic for Myspace is less educated than those on Facebook because they read at a level lower than a 5th grader. Facebook seems more evenly distributed. (Hey, I’m just presenting the data. You make up your own mind! :)
To communicate effectively with the general US population, your writing should be at a 6th-8th grade level.
Thankfully, it’s easy to check in Word. It’s as simple as: change a few settings in Word, copy and paste your content, and hit spell check to get your content’s reading level.
I don’t know what Google’s cut off points are, but I’m guessing:
Basic is < 5th grade reading level
Intermediate is 6th – 8th grade reading level
Advanced is > 8th grade reading level.
(And if you’re wondering, this blog post is at a 6th grade reading level.)
How to check your content reading level in Word 2007 (for PC):
1. Click on the round button at the top-left and click on Word Options.
2. Click on Proofing, then put a checkmark next to show readability statistics then click OK.
3. Copy and paste your content into Word.
4. Run spell check your document and at the end you’ll find the Flesch-Kincaid grade level.
How to check your content reading level in Word 2011 (for Mac):
(For us Mac people, FYI: Microsoft Office 2011 for Mac is WAY better than the 2008 version! Excel 2011 is awesome! Go get it!)
1. Go to Word > Preferences.
2. Click on Spelling and grammer
3. Place a checkmark next to show readability statistics and click OK.
With local results a solid part of most regular SERPs, it’s necessary for most businesses to continue to build more local link opportunities. Below are 35 you can go after, many through connections you’ve already made.
1. Sponsor a local animal shelter. Many of these are very city themed and link out to donors (I’ve seen as low as $10).
2. Sponsor a local meetup group.
A site:meetup.com plus city should let you see the most valuable pages Google has indexed that relate to that city. Most have a link to click to provide them with an offer. Paid links shmaid links, whatever, if you offer them your office space for their meetings, I don’t see a problem with them putting your link under sponsors to identify that meetings are held at your business.
3. Have anyone in the company running a marathon or race that is city specific and they have a “help me raise money” page? If the fundraising domain has the city name in it and the page is able to have links, why not drop one in? But then there’s the whole racing thing…..good luck with that.
4. Go speak at a local college.
Whether it’s an intro to marketing course or a senior leadership class, a night class speaking engagement that takes 30 minutes give you some goodwill from the college community, gets your name out there, and most likely a link from either the course syllabus, teacher’s page, school events page, etc. All of which are probably city or state themed.
5. Is your business in a corporate park, strip mall, actual mall? Many of these places have websites that could link out to your business like www.kingofprussiamall.com linking out to Gertrude Hawk Chocolates.
6. Your local community development center probably has a business directory. It’s very likely to have the name of the city or community in the title. It’s extremely likely it’ll link out to you, like FairmountCDC.org links out to Ali’s Wagon.
7. There are plenty of local forums with city name in title where you can post legit dofollow forum signature links. Is there value? Minimal. Are you getting a free city themed link from a site like http://www.philadelphiaspeaks.com/forum/south-philadelphia/17387-i-95-history-lession.html while you’re able to talk about the history of i-95? You betcha.
8. Have you purchased anything from a local artist for the business? If so, take a picture of it, shoot it over and see if they’ll link to you. Artists enjoy seeing their work hanging up. You’ll probably get a link, and if not, ask for one.
From here down, it’s all about who you’ve worked with and what has physically been done to your business. The main idea here is testimonials.
9. Have you recently had your business remodeled? What company did you use and if you provide a glowing testimonial, will they link back to you from their site? They should.
10. Did you hire a local SEO firm? Ask for that link under clients or ask if you can provide a testimonial in exchange for a link.
11. Do you use a local janitorial service for the office? Do they have a site and can you provide that testimonial for a link?
12. Had an event catered recently? Find their site, be willing to say nice things for a link.
13. Have you rented a limo or party bus? Site, request link in exchange for testimonial.
15. Hired a local photographer, graffiti artist? Find site, request.
16. Used a real estate agency to buy or find a rental? Use a title company? Find site, request.
17. Have donuts, bagels, or coffee delivered? Find site, testimonial for a link.
18. Have water or groceries delivered to your business? Find site, testimonial for a link.
19. Had a plumber, electrician, painting or window installation company service your business? Find sites, testimonial for a link.
20. Book a trip through a local travel agency? Get the link.
21. Leased computer, construction, furniture, or any other equipment? Get the link with a testimonial.
22. Hired a local copywriter? Provide a testimonial, or if you’re a big company, just ask them to put you in a Clients tab linked up if you’re not already there.
23. Used a moving company? Find, get.
24. Hired a band or motivational speaker, clown? Find site, link.
25. Hired company to help train your employees in advanced excel? Testimonial, link.
26. Had an inspection from an independent inspector (or appraiser)? Find site, link.
27. Rented out a conference room or consistently renting out coworking space? Get the link.
28. Hired a masseuse, chiropractor, therapist, psychologist, grief counselor, or any service specific to employees (even a consultant to fire employees)? Get the link.
29. Had carpets, tile, or general contracting work done? If you like it, provide the testimonial in exchange for a link.
30. Used a local promotional products company? Get the link.
31. Hired a landscaping company to make things pretty outside company headquarters? Testimonial & get the link.
32. Used a local IT company for troubleshooting/outsourcing IT work? Link.
33. Purchased any type of vehicle for the business? Testimonial to the local car dealership & get the link.
Almost all of the companies you would use to do all of the things above have websites. 99% of them would love a testimonial and all you have to do is ask if they’re ok with you providing a fantastic testimonial if they’ll link to your company.
If you used a real estate agency (1) to find a rental space in a mall (2) you’re going to use a moving company (3), have electrical work fixed to fit your needs (4), paint, (5), fix plumbing (6), rent or buy furniture & office equipment (7), after you demo (8) and get rid of the junk left from construction (9). Then you put down carpet or tile (10) and take a limo (11) to a happy hour at a rented room (12) that is catered (13) to celebrate your new business. You invite your newly hired SEO (14) firm and design agency (15). I’ll stop there.
You’ll find a lot of local opportunities here. If they’re not local for you, they’re still great linking opportunities for things you’ve already paid for, so make the most of them & get the link.
I figured I would throw all the “official tools” in the ring and see who wins by comparing them one by one. If you are looking for a wrestlemania style battle royale – go to the bottom of the post and just reminisce on why Mr Perfect = Google :)
With Yahoo’s Launch of Yahoo Clues all three search engines finally have keyword research products I’m going to compare the strengths and weaknesses of each one:
All three products feel easy to use when you load them up, keep in mind that MSN’s tool requires recent version of excel 2007+ and an AdCenter account to use. Fortunately you can put a minimal amount of $$ in to get access.
PROS – Google Keyword Tool
Its FREE!
Google is simple, put in a keyword and get results
If logged in you can download info via a CSV and you can also get more than 10 results for data items in an export
With question marks on every data point you can easily acclimate yourself to what the data means
Clicking on the map gives you more detailed information about that country/state/city, just point and click, very easy
Clicking on keywords or categories also makes life really easy as well
CONS – Google Keyword Tool
Google filters “questionable” areas of research
As with any tool the more granular you get (in locations) the less accurate the trends are likely to be
PROS – Bing Advertiser Intelligence Keyword Tool
From day 1 this was an easy to use tool, the fact that it is native to excel is HUGELY valuable for excel junkies.
It also lets you work quick no waiting for pages to load here.
NOTE: Its important that you understand what each of the options are, since you can just right click and it runs data for you.
CONS – Bing Advertiser Intelligence Keyword Tool
Geographic results are here but are very limited usually to top 10 states, but there is no drill down to city/metro level.
A map is always easier to understand geographic trends than an excel sheet, so the fact you can work in excel here is a major help in some ways, but also a major hindrance in others.
Must have a newer version of excel on the PC, get one on ebay
Must have a live paid search account to use it
There are no references within the tool to where the data comes from or what it means, increasing the likelihood of misreading the data
PROS – Yahoo Clues Keyword Tool
It’s FREE
Demographic info by keyword is HUGE, much better than Bing’s demographic info
Yahoo Clues has a great “point and click” interface as well, giving you US breakdowns by state – once you get to the state level they will show you data for cities in that state for search volume
It had a less robust, but existent help feature to make sure you understand the data
VERY Strong & intuitive “comparison” graphs – like this highlight between coupons for Best Buy & Newegg
CONS – Yahoo Clues Keyword Tool
BEWARE unlike Google Insights clicking to the state level does NOT change the other data. For example, if I go from the traffic trend for payday loans US to Florida the search flow, by income, and by demographics data does not change the filters
The tool is new, so the data set is small, give it time
#2 – KW Data Pivot Options
Slicing data over and over again to hone in and make the right judgments about the keywords you are targeting is critical. So for this test I looked at the three search engines and how deep of a dive they let you take:
Google Keyword Tool
Google’s ability to filter on 4 search types might be helpful, web, news, images, and product is great.
Obviously the country, sub-regions, and metros are a BIG way to split data, which Yahoo and Bing are very limited on.
Google’s Date filters are a big win, with the ultimate in flexibility, offering pre-packaged dates and also the ability to create totally custom date ranges.
Bing Keyword Tool
Bing gives you a pretty basic dataset, putting filters on top of filters (i.e. date and location) is impossible. Each keyword report you run is entirely one dimensional.
Bing gives you daily keyword traffic trends (at the time I ran it, it appeared to be for 2 weeks) and they also give you monthly trends for the last 12 months.
One of the issues again of having this in excel is that you don’t see trends graphically.
Yahoo Keyword Tool
For slicing by dates Yahoo Clues only gives you Today, 7, and 30 days on your timeline, giving Google an edge.
Where Yahoo Clues gives you back some love is in the TODAY tab, if you deal with highly volatile keyword movements, or dayparting for SEM this is a nice filter.
(Looks like after lunch, Phillies fans start working and stop searching.)
BONUS – the filters for date (unlike the ones for location) change demographic, household income, and location, search flow (at the bottom) seems to stay the same.
#3 – Keyword comparison
The ability to get a visual on keywords allows all of us to work very quickly, comparing metrics from one to the next
Google Keyword Tool
Google lets you enter in up to 5 keywords at a time, to compare traffic trends quickly.
Unfortunately when comparing keywords on Google, you get a traffic comparison, but nothing else.
Here’s an example where I will show comparing 5 keywords in Google vs comparing 5 keywords in Bing, which one is easier to quickly spot seasonal and volume trends in?
vs.
Bing Keyword Tool
Bing has a MAJOR advantage here with the amount of keywords you can enter being limited to 20,000 queries /day. So its almost impossible to run out, let me show you the speed by which you can grab hundreds of keywords, faster than a speeding bullet on much more than 5.
Yahoo Keyword Tool
Keyword comparisons are limited to 2 at a time.
However the comparisons compare all data points, not just traffic, so you can compare demographics, income, location, and related searches side by side.
Bing wins for speed and Yahoo definitely wins for comparing data, even though they only offer two data points.
#4 – Data manipulation in excel Google – If logged in Google will allow you to download your info in a CSV giving you more than the stock 10 results per data point.
Bing – Because this keyword tool is native to excel is built to be an excel junkies dream, no need to export and import, run your queries and go with it.
Yahoo – has no export functionality, which could come back to hurt this tool for people trying to pour through massive amounts of data.
#5 – International capabilities
If you are looking to use these tools to understand international trends, you are basically relying on Google only.
Google
Google has data in about 100 countries making it EXTREMELY robust.
Bing
Bing is US only from what I can see, but on their help (linked above) they say France , UK and Canada are supported. Yahoo
Yahoo Clues is US only for now :(
#6 – Where does data come from?
There are times where before you make a BIG change to your keyword strategy that you want to really make sure you fully understand what the tool is telling you and where the data comes from. In this section I briefly go over the tools and how much disclosure they have about where the data comes from so you can make VERY informed decisions.
Google
Google has the best help at actually getting into the where does the data come from question. Yahoo
Yahoo needs a little help on giving us an idea on where the data comes from, but is decent given that this just launched recently. Bing
WARNING…this is a PDF :(
Microsoft Has this help, its more of a feature overview than anything, but it will give you some clues into what to look for. Keep in mind that to use this tool you need to have an MSN account.
Here are some tid-bits on where each tool does something unique:
What Yahoo’s tool does that the others don’t:
Demographic data at the keyword level is provided by both Yahoo and Bing, but Yahoo gives you the also searched for by this age group. You can also compare men and women by age and you get household income. Don’t miss out on the fact that the age groups are clickable, giving you further data insights.
Pre-query and post-query data (AKA what did the person search for before and after)
What Bing’s tool does that the others don’t:
The ability to extract keywords based on a list of domains – even though you can use Google trends for websites to spy on what competitors are ranking well for.
What Google’s tool does that the others don’t:
A real ability to get granular and slice data on multiple dimensions igoogle to keep reminding you of growing keyword trends every time you go to google.com
I hate to be a Google lover at the end of this comparison but I think it rings true…Google is still the strongest, but if Yahoo Clues can get some of the issues addressed above they’ll be giving us a seriously grand keyword research option.
Hey Guys & Gals,
Here is a recent video on how to determine if you are building links in an un-natural way. Even though I have seen it work over and over again, you have to realize that it is a risky proposition. Long term I am going to build an alert system that tells me any time I fall outside of the high and low “ranges” that the other top 10 listings show for my critical metrics – but that is for another day :)
A while back, I wrote a post about a link building strategy that brought me some success. After speaking with some of my colleagues, I decided that it would be a good idea to include all of my tools that I used for this strategy so that others in the SEO community could use (and improve upon) it. Lets get into it
The idea behind this strategy was born from a tool that was recommended by one of my coworkers, Brett Snyder. This link checker tool is a Firefox plugin that scans a webpage and highlight the links on the page using a color system – green for active links, yellow for forwarded or forbidden links, gray for skipped links and red for broken links.
Image Credit: Kevin Freitas
After playing around with this tool, I realized that the web is littered with broken links. One day while doing some link building for a client, I accidentally ran the tool and I found some broken links on a topical resource page with significant SEO value. An idea was born.
I was given some inspiration by Melanie Nathan who also mentions the reciprocity link building method. She says that sometimes these site owners make mistakes, or slowly over time they just get too busy to keep updating. By bringing these mistakes to the attention of the site owners, we are making the web a better place. If we are savvy enough, we may be able to capitalize off of this act of kindness and squeeze in a topical link of our own. So, to make this as easy as possible to follow, I will break this post into different sections:
Example
Method
Advantages/Disadvantages
Other Uses
Example
Lets say that I am doing SEO for an online wheelchair distributor (Ill go with www.wheelchairdepot.com) My only job is to build quality links to the site. The more quality links that are pointing to the site, the more ranking love that it will get from the search engines which should lead to improved traffic and conversions.
Method
The basis of the broken link building method is as follows:
Find opportunities in the form of resources/links pages that are linking out to other wheelchair sites
Find the broken links
Point these broken links out to the webmaster
Offer my client’s site as a replacement to the broken link
Before I dive deeper into the method, I want to introduce the toolset that I am using to help make life easier:
Firefox You can certainly use another browser such as Chrome or Internet Explorer, but the plugin that I will be using is only compatible with Firefox.
Linkchecker Plugin – I will provide a link in my next blog post to anyone that can find a similar extension that works with Chrome
The first thing that I want to do is find sites that are linking to other wheelchair resources. I can do this two different ways.
Using custom search queries: Search queries are a link builders keys to the web. Different keys open different doors and a subtle difference in a key can be the secret to opening a door that no other link builder has seen before. The more creative you are with these queries, the harder it will be for your competitors to replicate your link building efforts. It may seem like a tedious task, but what I would do is start clicking on each of the search engine results and recording the relevant ones in a spreadsheet. Once you start seeing sites that are lower in value (links/PR) you can stop there and start a new query or tweak one that you have been using to make it more effective. Some that I will be using for this method are (but not limited to):
Using Open Site Explorer (OSE): I will be using this tool to reverse engineer the links that the site who ranks #1 for the term wheelchairs has procured (in this case www.1800wheelchair.com.) I understand that only Pro (paid) members can gain full use of this tool, but even non-paying members can gain access to the top 1000 links that a competitor has received. What I find most useful about this tool is that you have the ability to export the data to CSV (excel) where you can do all types of neat things with the data (which I will explain.) I am attaching a spreadsheet where you we can really extract some very useful data.
Since I already know that 1800wheelchair ranks #1 for wheelchairs, I want to gather all of their backlinks. I do this by visiting http://www.opensiteexplorer.org and entering the 1800wheelchair URL. I want to filter by only external dofollowed links that are pointing to the entire root domain. See Mark Lavoritano’s post for more information on how to do that. After you have all of the links, drop them into the tab labeled OSE in the downloadable spreadsheet from above. The best thing to do will be to copy/paste everything into the OSE tab of the spreadsheet so that the formulas works properly starting with the A1 cell.
After you have added all the OSE data to the spreadsheet, turn to the tab that reads formula. This is where all the magic happens. One common theme that I find when looking for broken link prospects is that there is normally a bunch of links listed in pages with either resources or links in the Title Tag or the same terms in the URL. So, by typing these keywords in the specified cells in the formula tab, we can easily pull a list of pages that are linking to different sites that have already been qualified (since they are linking to a competitor.) Be sure to sort the URL columns in alphabetical order after you have input a keyword, so that you won’t miss anything. Also, be sure to scroll down as initially, there may seem like there are no results, but they will appear as you make your way down the spreadsheet. Be creative with this as different industries link to different sites in different ways. Remember to add these to the links that you found by running the different search queries from earlier.
* Note: There is a second sheet within the spreadsheet labeled lower. This sheet is used for formatting purposes and should be left untouched as altering it will negatively impact the functionality of the spreadsheet.
Okay, now that we have all of our prospects lined up, it is time for the all important outreach. While going through my list, one opportunity that I found was this page. The page is on a topical domain, has some links pointing to it and even has a nice PR of 4. Now that I have already installed the link checker plugin that I mentioned earlier, I can let it do its magic. After a few moments, here is part of what I see:
We can see here that there are a few links that are not working properly. There are actually a total of four broken links on this page, which should make my job a little easier. Before using this tool, my outreach message would have went something like hey, I noticed that you were linking to XYZ. Would you mind taking the time out of your busy day to link to me. I haven’t found this to be very effective. Now that I have found some broken links, I can add value to my message by saying something like I noticed that you were mentioning XYZ. I also noticed that there were four broken links which took a little away from the resources that you had on your site. I am attaching a spreadsheet of the broken links along with my topical URL in case you were looking for a replacement for the broken ones.
My reasoning behind this is that the webmaster will probably be accessing the CMS to update these broken links anyway, so why not offer a replacement? I have already done them a service by pointing out broken links, so I am more likely to receive since I have already given. Make sense?
You can download the email template from above which should make it easier to start the conversation. Just be sure to tweak it a little to include some evidence that you have looked over the site where you are asking for a link. Once you have done this for one, just move right down the prioritized list. This will take some time, but your efforts will ensure that you will stay out of your competitors’ reach.
Advantages/Disadvantages
As I discussed in my previous post, this method is effective because it involves a level of reciprocation. You are offering two things of value pointing out the broken link and a valuable replacement for it. What you may get in return is a valuable link back to your site from a topical URL with significant SEO value. I have noticed that my success rate has been higher when I used this strategy as opposed to cold link building where I am reaching out to a site and asking for a link back to my content directly. Since I have not been actively tracking the success rate of this strategy, I cannot offer exact figures (yet,) but I feel really confident saying that the success rate has been between 15-20%, which is significantly higher than any other method that I have used. Another advantage is that you have made the web a better place. You karma bank is slowly adding up.
An obvious disadvantage to this method is that the site will not link back to yours or even worse they wont even respond to your email with a thank you. This method can also be very time consuming. Spending an hour or so on this per day adds up. If you are getting quality links then that is great, but if not, you may want to tweak the template or the type of sites that you are targeting. Another disadvantage of using this strategy is that I can see people abusing it. Remember, this strategy should only be used for TOPICAL sites in your industry. Use common sense. Don’t reach out to a site that is listing out Adobe resources and ask for them to replace their broken Photoshop link with a link to your wine blog.
Other Uses
I believe that this Link Checker is an amazing tool. So amazing that it has other uses besides pointing out broken links on topical pages for link building opportunities. Does your site have a sitemap? If so, run this Link Checker on that page to be sure that you dont have any broken links in there. Would you like to concentrate your linkjuice to the more important pages on your site? Find some links that you may have missed by running the Link Checker on a link heavy page. Sometimes, links are not as easy to spot if they are images. I have also found value in running the link checker in topical directory categories to see if any of the competitors’ sites are no longer working. I can reverse engineer these links and offer mine as a replacement to the sites linking to them.
Special thanks to Garrett French for the inspiration to publish this post. Check out his link building book for even more amazing link building ideas.
Did I miss something? Have any other uses for the Link Checker? Feel free to leave them in the comments section below. Also, feel free to sign up for the SEER Newsletter to have articles such as this one sent directly to your email.
Bing used to be a search engine we politely ignored. If Google rankings were moving up and Bing was stagnant, we were 99% likely to continuing our plan that helped Google move.
With Bing’s algorithm controlling a larger percent of the search results, 28% search share is very hard to ignore. I’ve written about Bing before, but more issues continue to rear their heads.
So now that Bing has our attention, below are four big flaws & fails to keep in mind for Bing when optimizing:
1. Bing Support Recommended Meta Keyword Optimization
To their credit, Bing Support (Microsoft Customer Support) responded extremely quickly to my request about why a client’s site wasn’t being indexed. After advising on validator.w3.org, support said “It is recommended that the site owner/publisher review SEO beste practices and update their meta-data keywords….”
The fast response was much appreciated and it was like I heard back from the university of my dreams within two weeks with a rejection letter. Offering meta keyword optimization as a suggestion to get a site indexed is like trying to put out a five alarm fire by spitting at it.
2. A Clean Validator.w3.org Report Solves Everything (False!)
Kudos to Bing support again on fast responses (no hard feelings if I don’t receive any more), but the answer to indexing problems on more than one occasion was to check the errors being reported by validator.w3.org.
The site is useful in identifying issues, but many “errors” are just small items that mean some tiny part of your code is not ISO compliant (better explanation here).
After seeing this multiple times, I think this is the first check in the support handbook. First, run the site at validator.w3.org. If it has errors, respond with the numbers. Second, if zero errors appear, optimize meta keywords?
Errors and warnings are what causes the site to not get indexed? It is possible, but with 39 errors that seem like minor coding items, I decided to check some other searches and see if the first Bing results had any errors. Below are the error reports for top search results:
Number 1 result for Used Cars
Number 1 result for Luxury Hotels
Number 1 result for Microsoft Office
So….those errors all need to be fixed in order to be properly indexed and ranked, right?
These first two flaws are about the inability to help solve problems with support. Support is super responsive, but with super ineffective answers.
3. The Canonical Does Not Work
Plain and simple. You can try fixing duplicate issues through Bing Webmaster tools, robots.txt, noindex meta, etc, but frustrating when Google takes this “suggestion” and digests it pretty well while Bing just doesn’t.
This doesn’t seem like a terrible thing except when Bing indexes affiliate ID urls and your homemade affiliate program starts paying out because of organic search.
4. Bing May Ignore The Parameters You Instruct Them To Ignore
It was supposed to be a simple solution. If the canonical doesn’t work, then you should be able to jump into Bing webmaster tools and add parameters you’d like Bing to ignore. A month after submitting we’re still seeing the pages instructed to be ignored indexed by Bing, even after being cached several times.
Bing is good at posting gorgeous pictures & having great support response times, but the issues users continue to experience make it second rate engine.
(Looks like after lunch, Phillies fans start working and stop searching.)
